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12 May 2022

Local Bike Shop Day 2022 was a great success across the UK, with online platforms thriving as well as a surge in the physical footfall seen in-stores!

12 May 2022

We Can, You Can is a celebration of the many faces of cycling. The way we move is changing. And the people leading the change are like me and you. We can, you can.

1 Feb 2022

A key objective for this year involves targeting people that are new to the industry and encouraging them to visit their friendly local bike shop

27 Oct 2021

The Budget and SR21 promised much for both the cycling industry and for retailers, but will it be enough to help recover the damage done from the pandemic and help sustain the cycling...

18 Oct 2021

#BikeIsBest,the cycle industry campaign supported by leading brands, retailers, organisations and cycling advocacy groups, has launched its latest campaign: When more people cycle,...

13 Sep 2021

Local Bike Shop Day 2021, administered by the Association of Cycle Traders (ACT), was supported by a record number of cycling organisations and bike shops

24 Aug 2021

As your trade association we're here to update you on the latest industry initiatives and key services available to help propel your business forward. Part 4 of the ACT Summer Series looks...

6 Jul 2021

We'd love to see your support for the #BikeIsBest campaign! Send in your shop photos featuring the #BikeIsBest window sticker and/or poster to be posted on the ACT social media channels.

28 May 2021

The Cycling Marketing Board has united with the ACT and other leading cycle organisations into one powerful voice, with a single mission - to get more people riding bikes, more often.

4 Mar 2021

The ACT are proud to once again be supporting the #BikeIsBest campaign, although this time round bringing more to the table as a key partner.

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Summer Series Part 4: Increased focus on consumer engagement with new initiatives

Posted on in Business News , Cycles News

Summer Series Part 4  

As your trade association we're here to update you on the latest industry initiatives and key services available to help propel your business forward. Part 4 of the ACT Summer Series looks at just a few of them.

To view the complete 5-part ACT Summer Series click here

Maybe* - Improve your social media presence, engage your customers and reach new audiences

The ACT's latest partner, Maybe*, provide the tools and training that means you can focus on running your business and using social media as a valued sales assistant.

An engaged audience on social media can do wonders to get people through your door and increase your sales, the challenge is often how to generate, maintain and increase that engagement.

ACT Gold members benefit from 20% discount
ACT Silver members benefit from 10% discount

Over 600 ACT members have already signed up with Maybe* to utilise this social media management tool.

Learn more about Maybe*


Maybe* social media masterclass

In the live monthly masterclass Maybe* will show you what's working and why for Bike Shops across the UK.

Come and learn how you can follow in their footsteps and ask any social media questions you may have.

Join Maybe* for the masterclass on the first Wednesday of every month at 8pm.

Register now



HubtigerHubtiger aims to help bike shops do better business by reducing phone calls to the shop, improving workshop efficiency, increasing revenue and enhancing the customer experience.

The web solution manages everything from online/app bookings, job card scheduling, automated/direct communication, quote approvals and finally pushes the quote through to the Point-of-Sale (Vend, Lightspeed, Xero and others). Hubtiger will also send automated SMS reminders to customers who have not serviced their bike in 6 months.

The ACT are big supporters of the app and believe it could be an excellent solution for many bike shops to easily manage their customer base.

Hubtiger offer a free trial and a month-to-month contract that can be cancelled anytime. Setup is less than an hour if the bike shop has a POS system that can be integrated into and training is just as seamless.

ACT Silver and Gold members benefit from a 15% discount off each product price.
Cytech accredited ACT members benefit from a 20% discount off each product price.

Learn more about Hubtiger


ACT £60 Membership-Job Promo Banner v2  

Industry initiatives


Managing the industry-wide initiative, Local Bike Shop Day

LBS_Day_Logo_28AUG21_250x114This year's event is already being supported by a record number of cycling organisations including All Party Parliamentary Group for Cycling and Walking (APPGCW), ZyroFisher, BikeBiz, Cycle To Work Day, Cyclescheme, Cycling UK, Cytech, Freewheel, Insync, Love to Ride, Raleigh UK, Sustrans, The Cycle Show, Transport for London, PaceUp, BikeIsBest and V12.
It's not too late to sign up and get involved with the annual event that celebrates IBDs and drives footfall into stores.

Sign up for Local Bike Shop Day



A key supporter of #BikeIsBest

The ACT work closely with #BikeIsBest to help promote cycling and are currently working together to provide quality research to benefit the industry.

Sign up to support #BikeIsBest





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