This is a trade facing website. Visit the ACT's consumer site thecyclingexperts.co.uk for information and advice on cycling and find your local independent cycle retailer.

New E-bike Positive Retailer Criteria Coming Soon

We’re currently refreshing our E-bike Positive initiative, including updated retailer criteria and standards.

The Safety Pledge is temporarily on hold while we prepare to relaunch an enhanced version of the campaign.

Please check back soon for more details.