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17 Apr 2026

The Bikeability Trust is set to receive £78 million as part of a £108 million Government funding package to boost walking, wheeling and cycling across England, marking the largest...

17 Apr 2026

An independent bike shop has reopened its doors less than 24 hours after a ram raid saw around £40,000 worth of stock stolen and a further £50,000 in damage caused to the premises.

16 Apr 2026

The ACT is urging independent bike shops to enter the first ever Local Bike Shop Awards before entries close on Sunday 19th April.

16 Apr 2026

Consumer finance is entering a new phase in the UK, shaped by tighter regulation, evolving customer expectations, and increased scrutiny on outcomes. We’ve explained the key things you...

10 Apr 2026

It’s easy to forget the moment your love for bike shops began. Mat Clark, owner of BRINK - a UK-based business specialising in cycling retail, brand strategy, and industry insight -...

8 Apr 2026

Bike frame and fork protection specialists BikeWrap has confirmed its sponsorship of the Cytech Pub Quiz, part of the build up to Local Bike Shop Week next month.

2 Apr 2026

Bikebook has announced a new integration with Shopify

1 Apr 2026

An awards scheme celebrating independent bike shops that go above and beyond for their communities launches this week.

30 Mar 2026

ACT parent company Bira has warned that falling retail sales in February are an early sign of consumers reining in their spending amid growing economic uncertainty.

26 Mar 2026

A flagship cycling borough in outer London is poised to lift its eight-year ban on dockless e-bikes, with Waltham Forest Labour Party pledging to introduce a scheme if it retains control of...

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Show us your support for the #BikeIsBest movement - it's free and easy!

Posted on in Business News , Cycles News

SeBike Is Bestnd in your shop photos featuring the #BikeIsBest window sticker and/or poster to be posted on the ACT social media channels. 

2020 was an incredible year for everyday cycling. At the ACT, we're working hard to ensure that momentum continues. We're proud to announce that we're founding members of the #BikeIsBest campaign as a supporter.

Established by Fusion Media, the #BikeIsBest campaign is fuelling the bike boom by breaking down the barriers that prevent people from cycling like infrastructure, representation and access to bikes.

Bike shops have a crucial role to play in supporting new and returning cyclists, so the ACT is getting together with other industry leaders within the Cycling Marketing Board, as a #BikeIsBest partner, involved in two large scale media campaigns and research studies across 2021 designed to drive long term cycling growth.

 

Have you received your #BikeIsBest x ACT promo pack?

ACT members were recently sent out a #BikeIsBest promo pack in the mail, which included a window sticker, a poster and an introductory letter.

We'd love to see your support for the campaign; send in your shop photos featuring the #BikeIsBest window sticker and/or poster to be posted on the ACT social media channels! Email your photos into info@theact.org.uk.

Bike shops can also get involved by signing up to support the #BikeIsBest campaign at cycleassociation.uk/bikeisbest.

Once you've signed up your shop will be displayed on The Cycling Experts website as a #BikeIsBest supporter.

You can also show your support for the #BikeIsBest campaigns in-store, on your website and on social channels.

 

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