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9 Jul 2025

A recent BBC Breakfast segment has sparked backlash from the cycling community over its portrayal of e-bikes, with critics accusing the broadcaster of conflating legal e-bikes with illegal,...

8 Jul 2025

More than 30 locations across Scotland have seen a major rise in the number of people cycling, according to newly released data.

7 Jul 2025

Sixteen illegally upgraded e-bikes capable of speeds up to 40mph have been seized and disposed of in a joint enforcement operation in Birmingham city centre.

7 Jul 2025

Bristol-based Cytech training provider and ACT member Life Cycle has launched its award-winning Bikes Beyond Bars programme at HMP Bullingdon, expanding a project that has already impacted lives...

4 Jul 2025

New data from Strava reveals a major surge in cycling across the UK, with Gen Z and Millennials leading the charge.

3 Jul 2025

Shimano has launched an urgent investigation into what it describes as a “critical” shortage of skilled bike mechanics across Europe, warning that the situation threatens to...

2 Jul 2025

MPs have called on Amazon and eBay to tighten controls after e-bikes and chargers flagged as serious fire risks were found for sale on their platforms.

25 Jun 2025

The E-Bike Positive campaign has seen major success in the first half of 2025, with its message reaching nearly 8 million people across the UK through high-profile media coverage and growing...

20 Jun 2025

The House of Commons Business and Trade Committee has asked the ACT, and its parent company Bira, to help them reach out to small business retailers across the country, for their quick input on...

20 Jun 2025

Activate Cycle Academy has reopened its Cytech training facility in Darlington, offering a full range of courses from Home Mechanic up to Cytech Technical Three.
 

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Local Bike Shop Day the perfect time to target Back To Work & Back To School cyclists

Posted on in Business News , Cycles News

With data showing that cycling levels during lockdown rose by up to 300% on some days, and the government offering 50,000 Fix Your Bike vouchers as part of its Better Health campaign, the organisers of this year's Local Bike Shop Day on Saturday September 5th say getting kids cycling to school and keeping the nation cycling into Autumn will be two of the key themes for the day.

Organisers say Local Bike Shop Day provides a perfect vehicle for cycle shops to encourage local residents to resurrect their own as well as their children's bikes, or upgrade or buy new if preferred. It's also the time to encourage people to have their bikes serviced for the Autumn and to properly accessorise their own and their children's bikes.

"There are now more people than ever taking cycling seriously for health, lifestyle and environmental reasons," explains Jonathan Harrison, Marketing Director at the ACT. "This makes it the perfect time for cycle shops to make use of Local Bike Shop Day to differentiate themselves from mainstream online and offline retailers and promote their specialist expertise as the way to help people get the most from their cycling,"

"Local Bike Shop Day provides an opportunity for independent shops to be saying equip yourself for commuting, equip yourself for leisure cycling, ensure your bikes are properly serviced and maintained and get the accessories you need."

"And with something as important as a bike, it's really important to buy something based on quality and to do so from an independent cycle shop that can provide the specialist knowledge and advice that a mainstream retailer cannot."

Independent cycle shops can sign up free of charge to take part in this year's Local Bike Shop Day. The first 300 to do so on the Local Bike Shop Day website will receive a physical pack in the post to help them promote their business on the day and drive footfall into their store. This will include a poster, door stickers and flyers.


You can sign up here: localbikeshopday.co.uk/sign-up-now/.

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Local Bike Shop Day  

 

 

 

 

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