This is a trade facing website. Visit the ACTís consumer site thecyclingexperts.co.uk for information and advice on cycling and find your local independent cycle retailer.
The Association of Cycle Traders
This is a trade facing website.
Visit the ACTís consumer site at thecyclingexperts.co.uk.

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Results: 1-10 of 1918


4 Jun 2020

Independents' Day UK 2020 campaign launches, shoppers urged to ‘Pledge a Pound' to small shops in their communities.

3 Jun 2020

#RaiseTheBar are campaigning for the government to increase the threshold from £51,000 to £150,000 and save tens of thousands of businesses from going under by allowing more...

2 Jun 2020

For a limited time only we are giving the cycling trade free access to the full range of ACT job boards!

1 Jun 2020

To help independent retailers we have teamed up with The Behaviours Agency to create a selection of Covid-19 retail posters for your shop!

28 May 2020

After 2 months of inactivity within the Cytech workshop training facilities, training providers Activate Cycle Academy, PJCS and South Africa's Torq Zone Academy are re-opening in June following...

28 May 2020

Since kicking off it's charity appeal bronze subscription on the 28th of April, the ACT has since raised hundreds to support the National Emergencies Trust!

27 May 2020

New findings from the Association of Convenience Stores have revealed the challenges faced by retailers and colleagues since the lockdown, and the changes that they have made in store to...

27 May 2020

The Outdoors Industries Association have recently begun the process of collaboration with the diverse sector to talk to Government about a White Paper to promote Outdoor Recreation at the...

26 May 2020

Prime Minister Boris Johnson announced in yesterday's conference that non-essential retailers will be able to reopen stores in England from June 15 as long as social distancing measures are...

21 May 2020

The ACT's new guide for IBDs getting back up and running safely after business closure

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More than one type of customer in cycles

Posted on in Business News , Cycles News

cyclingFor decades now the majority of the cycles industry has been made up of men. The industry has overlooked other demographics and target audiences that are interested in cycling.

According to a recent report from Sustrans and Arup, one-third of disabled people in UK cities would like to start cycling.

This spike in interest in everyday cycling is mirrored amongst other demographic groups including women (32%) and people over 65 (15%).

The report found that women, disabled people and older people face barriers to beginning to cycle or to cycling more. These barriers include the association that cycling isn't an activity for people like ‘them', heightened safety concerns when sharing road space with cars, the lack of dedicated cycles infrastructures and the lack of connectivity.

The report also offers a number of recommendations for towns and cities to ensure the voices of underrepresented groups are integrated into policy and planning.

But, as a bike shop, you can make changes and adapt your business to support and include the variety of demographics that take an interest in cycling.

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