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21 Oct 2026

Independent retailers, including cycle shops and IBDs, face a looming cost crisis unless the Chancellor acts in the Budget, ACT parent company Bira has warned.

20 Oct 2026

The E-Bike Positive scheme has won the Cycle Advocacy of the Year award at the 2026 BikeBiz Awards, recognising its work to improve e-bike safety, raise standards and help consumers identify...

16 Oct 2026

ACT parent company Bira has welcomed plans to make online marketplaces collect VAT but warns that proposed exemptions could undermine the crackdown.

14 Oct 2026

A strong security setup can help retailers reduce the risk of repeat incidents and protect their insurability. Joanna Evans, Head of Bikmo for Business, explains in the next instalment of a...

13 Oct 2026

Several e-bikes have been rejected at the UK border in recent weeks after checks found serious safety and compliance problems, including fire risks, inadequate documentation and components.

12 Oct 2026

The ACT is hosting an online retailer support session on Thursday 22 October at 10:30am to help independent bicycle dealers affected by the administration of Accell Group UK.
 

9 Oct 2026

E-Bike Positive has gained further recognition from MPs, Government ministers and Transport for London (TfL), strengthening its position as a safety trust mark helping consumers identify safe,...

8 Oct 2026

Deliveroo is piloting new speed and GPS technology to identify riders using illegal e-bikes, with riders found to be repeatedly travelling at sustained speeds beyond the...

1 Oct 2026

Europe will need around 105,000 additional bike mechanics by 2032, according to new industry analysis which says the sector is already 45,000 mechanics short of meeting current demand.

29 Sep 2026

More than £9.3 million is being invested in walking, wheeling and cycling projects across Glasgow, as new data shows record levels of cycling on several of the city’s protected...

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New 'Cycles for Children' appeal aims to keep more young riders cycling

Posted on in Cycles News , Outdoor News

The Bikeability Trust has launched Cycles for Children, a new national fundraising appeal designed to help children continue cycling after completing their Bikeability training.

smiles-for-milesThe appeal comes in response to a significant challenge facing many young riders. Research shows that one in four children aged 5 to 10 in the UK do not have access to a cycle at home, meaning many are unable to build on the confidence and skills they gain through Bikeability once their training ends.

Through a voucher scheme, donations will help families access a cycle, helmet, lights and lock from participating shops, ensuring children receive the right equipment while supporting independent cycle retailers.

Supporting local cycle shops

The initiative has been designed to benefit both children and the cycle industry. Rather than supplying standard bikes directly, eligible families receive vouchers that can be redeemed through participating local cycle shops, where they can choose the right cycle and equipment with expert advice.

This approach helps ensure children receive bikes that fit correctly and are safe to ride, while encouraging families to build relationships with their local retailer.

How donations make a difference

Every contribution helps another child continue their cycling journey:

  • £15 could contribute towards a helmet.
  • £50 could help provide lights and a lock.
  • £100 could contribute towards a child's own cycle.
  • £200 could help provide a complete cycle package, including a bike, helmet, lights and lock.

How ACT Members can help

ACT encourages members to support the appeal and raise awareness among customers and their local communities.

Whether through fundraising, sharing the campaign or helping families redeem vouchers in-store, independent cycle retailers have an important role to play in ensuring more children experience the lifelong benefits of cycling.

Find out more about the Cycles for Children appeal and how you can support the initiative today: Cycles for Children - Bikeability

Download the Cycles for Children Toolkit

 

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