Retail finance now critical to cycle sales, new V12 data shows
Posted on in Cycles News
New data shared by ACT partner V12 highlights the growing role of finance in the cycle retail sector, with 72% of customers saying they would not have made their purchase if finance had not been available.
The findings underline how finance options are increasingly influencing purchasing decisions, particularly as average transaction values rise across bikes, e‑bikes and premium components.
Speed at checkout also remains a key factor. According to V12, nine in ten finance applications are approved in an average of just six seconds, helping retailers maintain momentum on the shop floor without adding friction to the sales process.
As consumer expectations continue to evolve, retailers offering fast, flexible finance solutions are better positioned to convert interest into completed sales.
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