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8 May 2025

ACT parent company Bira has welcomed the Bank of England's decision to reduce interest rates from 4.5% to 4.25%, calling it a "much-needed boost" for the retail sector, including for cycling...

8 May 2025

ACT parent company Bira has responded to the news that the 144-year-old Beales department store is staging a "Rachel Reeves Closing Down Sale" in its final weeks of trading, with giant yellow...

2 May 2025

Could the UK cycling industry be showing signs of renewed momentum? Following a challenging period marked by falling sales and overstocked inventories, overall trends and sales figures from...

2 May 2025

The Netherlands is set to legalise electric scooters and other light electric vehicles on public roads from July 2025, provided they are registered and display a license plate.

30 Apr 2025

The ACT has welcomed the announcement of a parliamentary inquiry into e-bike products not meeting safety regulations, which has been launched “in context of dangerous low-quality e-bike...

29 Apr 2025

Edinburgh has been named the UK’s top city for bike commuting, with 10.00% of its workforce choosing to cycle to work, according to new research.

28 Apr 2025

The Labour Government’s new Employment Rights Bill is set to be in force this year and the new regulations will impact high street retailers up and down the country.

25 Apr 2025

ACT parent company Bira welcomes the Chancellor's announcement of plans to create a level playing field for British businesses against unfair international trade practices.

15 Apr 2025

Retail Crime Remains Alarming - Bira's Latest Survey Reveals Urgent Need for Action

11 Apr 2025

Bira has cautiously welcomed the Prime Minister's announcement this week on plans to put 'thousands of Bobbies back on the Beat' with a new neighbourhood policing guarantee.

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The ACT are asking pledgers to share images of their E-Bike Positive retail assets

Posted on in Business News , Cycles News

Businesses and individuals that have signed up to the E-Bike Positive retailer safety pledge are urged by the ACT share pictures of the in-store campaign assets in action with the association.

E-bike Positive Assets

The materials have been designed to help promote responsible e-bike sales and fire safety awareness and should have now landed in the stores of all those that pledged.

The ACT are keen to see how shops are using these materials instore and are encouraging pledgers to share images across the associations social channels to showcase the commitment to the campaign.

Any shops that haven’t signed up yet can visit eBikePositive.co.uk to join the pledge and access these valuable resources.

The E-bike Positive campaign, launched by ACT alongside key industry partners, encourages retailers to prioritise safe e-bike sales, including battery safety and responsible product sourcing, with the assets created to help reinforce trust with customers and support a safer, more informed marketplace.

The ACT urge any members displaying the assets to post pictures on their social media feeds, tagging in the ACT and E-bike Positive, as well as sharing them with the association via email.

You can send your images to info@actsmart.biz or post online and tag the ACT and E-bike Positive.

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