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12 Dec 2025

Electric bike specialist title CyclingElectric.com has announced that its e-bike Demo Days will return to the four established locations in 2026, following a successful series of...

11 Dec 2025

ACT parent company Bira has called on the Scottish Government to follow Wales's example and introduce genuine business rates reductions for retail premises ahead of the Scottish Budget on 13...

11 Dec 2025

An ACT member has picked up a ‘Mechanic of the Month’ award in a rare win for an entire team.

10 Dec 2025

The ACT has joined more than 50 organisations in signing a letter to transport secretary Heidi Alexander calling for clearer, measurable national targets for walking, wheeling and cycling in...

10 Dec 2025

A Cytech training provider has secured government support under the Skills for Life campaign to offer part-funded Cytech Skills Bootcamps in Surrey.

9 Dec 2025

In a cycling business where risks vary wildly by size, services, stock and setup, understanding your specific exposures, choosing a provider who truly knows the industry, and regularly reviewing...

2 Dec 2025

Independent retailers across the UK are facing business rates increases of up to 15% next year despite government promises of the "lowest tax rates since 1991", ACT parent company Bira has...

1 Dec 2025

As of Thursday 1st January 2026, the E-Bike Positive campaign will fall under the joint guardianship of the Bicycle Association (BA) and the Association of Cycle Traders (ACT).

27 Nov 2025

Cycling charity and ACT member Life Cycle has helped a former prisoner gain key bike mechanic skills to help “break the cycle of reoffending” through a Cytech-accredited training...

26 Nov 2025

The ACT has welcomed the Government's decision not to impose a cap on the cycle to work scheme, calling it "common sense prevailing" after weeks of speculation threatened a vital sales tool for...

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Almost 2 million people on low income or not in employment want to cycle, but are “effectively excluded”, finds Sustrans research

Posted on in Business News , Cycles News

A report from active travel charity Sustrans has found that a total of 1.9 million, or 38 per cent of people on a low income or not in employment want to cycle, or cycle more, but are priced out of the activity and its benefits due to the high costs and the lack of discount offers such available, with Sustrans recommending a “parallel initiative” to Cycle to Work to end “cycling inequality” and bring in economic benefits of up to £60 million.

Cycle to work

The Cycle to Work scheme was initially launched in 1999 by the UK Government and currently offers millions of people discounts of up to 40 per cent when buying a new bike and additional safety gear such as locks and helmets. However, people on a low or no income are excluded as they do not meet the scheme’s entry criteria.

The research found that of those in the working age (16-65 years old) and without a job, or employed but earning less than £17,000 per year, 14 per cent (1.6 million) people would be “very likely” to use a voucher scheme providing 40 per cent off retail cost, while 18 per cent (2 million) of those not in employment said they would use a cycle to get to and from work if they find a job in the future.

Xavier Brice, CEO of Sustrans, said: “A new UK Government brings new opportunities. Their focus on the economy, opportunity and health is critical, and integrating transport with walking, wheeling and cycling must be a part of this. To include those at all economic levels in this is a priority, or we risk leaving two million people to the dangers of transport poverty.”

While only 30 per cent of people on a low income or not in employment have access to a cycle, data from Sustrans’ Walking and Cycling Index found that 59 per cent of people in professional occupations on the other hand have access to a cycle.

The scheme’s modelling reveals a 40 per cent discount voucher - aligned to the discounts available via Cycle to Work - would have an annual economic benefit of £60 million, at a cost of just £18 million. By improving people’s health and wellbeing, the scheme will reduce costs to the NHS and thousands of sick days will be prevented. It will improve access to work and education opening opportunities and boosting the local economy.

Brice continued: “The opportunity to get more people cycling is right here for the taking. The Cycle to Work scheme has existed for 25 years. Why shouldn’t the same opportunities be extended to the people that need it most — now?

Using the Cycling Opportunity voucher scheme, we can tackle this inequality together and enjoy the benefits together too; for our bank accounts, our NHS and our environment.”

The walking, cycling and wheeling charity said: “The UK has 11.7 million people earning less than £17,000 per year or not in employment. People in this group are much less likely to have access to a car compared to the general population. For those who do, rising costs are making it unaffordable to run.”

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