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18 Sep 2026

V12 Retail Finance has reported strong summer trading among bike retailers, with June consistently outperforming previous years and finance volumes in both July and August 2026 notably higher...

18 Sep 2026

ACT will host a retailer panel discussion at this year's Cycling Industry News Live (CIN Live), bringing together independent bike dealers to discuss the realities of running a cycle retail...

17 Sep 2026

The Bikeability Trust has launched CycleIn, a new e-learning programme designed to help adults build their cycling skills and confidence on the road.

17 Sep 2026

The London Cycling Festival will return on 20 September 2026, bringing organised, family-friendly cycling events to 19 London boroughs.

16 Sep 2026

A further 11 employment law reforms are expected to take effect in October as part of the rollout of the Employment Rights Act 2025, with WorkNest providing retailers with...

15 Sep 2026

ACT parent company Bira has welcomed the Chancellor's growth ambitions but says independent retailers now need to see the benefit in their own cost base.
 

11 Sep 2026

The ACT will bring independent bike dealers together for a retailer panel at Cycling Industry News Live (CIN Live) 2026, with the IBD Retail Reality Check set to examine the realities of running...

10 Sep 2026

The E-Bike Positive Trust Mark was discussed at a meeting of the All-Party Parliamentary Group for Cycling & Walking, as industry and safety organisations highlighted progress and the need...

3 Sep 2026

Ahead of Cycling Industry Live 2026, which runs over 20-21 September 2026 at NAEC Stoneleigh in Warwickshire, fresh statistics have emphasised how important the bike trade believes getting...

1 Sep 2026

A risk audit can help retailers identify gaps between their security setup and insurance requirements before a costly incident puts their cover at risk. Joanna Evans, Head of Bikmo for Business,...

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ACT member teams up with Swytch to offer conversion of pedal bikes into EV bicycles

Posted on in Business News , Cycles News

A Norwich cycle shop is offering commuters the chance to turn their regular pedal bikes into high tech e-bikes.

Bicycle Links

ACT member Bicycle Links has teamed up with Swytch to bring the  combination of pedal power and EV bicycles to Norwich. The company also claims it can do so in less than 30 minutes. 

Corrinne, of Bicycle Links, said the business was contacted by the Colton-based technology company and partnered up in March last year.

"They were looking to partner with local bike shops and offered us the opportunity to stock their electric bike conversion kits" she said.

"Our main aim is always to sell purpose-built electric bikes, but these aren't affordable for everyone.

"We believe cycling should be affordable and the Swytch kit means people can convert the bike they already own.

"The kit comes with a new front wheel which contains the motor. t also includes the battery mount, a display unit and the pedal sensor.  The pedal sensor is connected to the left-side crank - which attaches the pedal to the bicycle - so when you pedal, the motor kicks in. They're very easy to fit, within 30 minutes like we say, so we've even had some customers fit them at home, but we also offer fitting. The kit doesn't fundamentally change the bicycle either so if a customer wants to remove the Swytch kit they can."

The attachment will cost cyclists  £100. 

Corrinne added: "We've sold about 10 kits, fitting around six, but the summer sale has been very popular, and we have more kits on the way."

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