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12 Dec 2025

Electric bike specialist title CyclingElectric.com has announced that its e-bike Demo Days will return to the four established locations in 2026, following a successful series of...

11 Dec 2025

ACT parent company Bira has called on the Scottish Government to follow Wales's example and introduce genuine business rates reductions for retail premises ahead of the Scottish Budget on 13...

11 Dec 2025

An ACT member has picked up a ‘Mechanic of the Month’ award in a rare win for an entire team.

10 Dec 2025

The ACT has joined more than 50 organisations in signing a letter to transport secretary Heidi Alexander calling for clearer, measurable national targets for walking, wheeling and cycling in...

10 Dec 2025

A Cytech training provider has secured government support under the Skills for Life campaign to offer part-funded Cytech Skills Bootcamps in Surrey.

9 Dec 2025

In a cycling business where risks vary wildly by size, services, stock and setup, understanding your specific exposures, choosing a provider who truly knows the industry, and regularly reviewing...

2 Dec 2025

Independent retailers across the UK are facing business rates increases of up to 15% next year despite government promises of the "lowest tax rates since 1991", ACT parent company Bira has...

1 Dec 2025

As of Thursday 1st January 2026, the E-Bike Positive campaign will fall under the joint guardianship of the Bicycle Association (BA) and the Association of Cycle Traders (ACT).

27 Nov 2025

Cycling charity and ACT member Life Cycle has helped a former prisoner gain key bike mechanic skills to help “break the cycle of reoffending” through a Cytech-accredited training...

26 Nov 2025

The ACT has welcomed the Government's decision not to impose a cap on the cycle to work scheme, calling it "common sense prevailing" after weeks of speculation threatened a vital sales tool for...

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ACT member teams up with Swytch to offer conversion of pedal bikes into EV bicycles

Posted on in Business News , Cycles News

A Norwich cycle shop is offering commuters the chance to turn their regular pedal bikes into high tech e-bikes.

Bicycle Links

ACT member Bicycle Links has teamed up with Swytch to bring the  combination of pedal power and EV bicycles to Norwich. The company also claims it can do so in less than 30 minutes. 

Corrinne, of Bicycle Links, said the business was contacted by the Colton-based technology company and partnered up in March last year.

"They were looking to partner with local bike shops and offered us the opportunity to stock their electric bike conversion kits" she said.

"Our main aim is always to sell purpose-built electric bikes, but these aren't affordable for everyone.

"We believe cycling should be affordable and the Swytch kit means people can convert the bike they already own.

"The kit comes with a new front wheel which contains the motor. t also includes the battery mount, a display unit and the pedal sensor.  The pedal sensor is connected to the left-side crank - which attaches the pedal to the bicycle - so when you pedal, the motor kicks in. They're very easy to fit, within 30 minutes like we say, so we've even had some customers fit them at home, but we also offer fitting. The kit doesn't fundamentally change the bicycle either so if a customer wants to remove the Swytch kit they can."

The attachment will cost cyclists  £100. 

Corrinne added: "We've sold about 10 kits, fitting around six, but the summer sale has been very popular, and we have more kits on the way."

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