Cumbrian cycle shop partners with Avanti West Coast to wheel out e-bike hire at Penrith
Posted on in Business News , Cycles News
Independent family-owned cycle shop Arragon’s Cycles has teamed up with train operator Avanti West Coast to make Penrith station a designated pick-up point for bike hire – giving visitors to the Lakes a seamless transfer between the train and two wheels.
The train operator has introduced an electric bike (e-bike) hire service with free delivery and collection for those arriving at the North Lakes station. Visitors can select from a range of bicycles that most fit their needs. Designed to provide a smooth and sustainable journey experience, bookings can be made up to 24 hours in advance with Arragon’s Cycles.
Visitors can include the details of their arrival time into Penrith within the notes, so members of the Arragon’s team can meet them off the train with their pre-booked bikes. As part of the service, Arragon’s will also collect the bikes at Penrith station before visitors board their train home.
The partnership aims to provide a hassle-free journey experience between train and bike that allows tourists and holidaymakers to visit the Lakes without the need for a car – supporting tourist board, Cumbria Tourism’s “Go Car Free” campaign.
Mark Green, Avanti West Coast Station Manager at Penrith, said: “We’re lucky to serve the North Lakes and are excited to have partnered with Arragon’s Cycles to help visitors enjoy sustainable adventures to this beautiful area.
“Being able to step off the train, jump straight onto a bike and ride into the heart of the Lake District means it’s even easier for people to explore the stunning scenery at their own pace. We hope this partnership will inspire more car-free explorations where visitors can take in the landscapes, towns, and villages on just two wheels.”
Sarah Graham, owner of Arragon’s Cycles, said:
“Our independent cycle store has been part of the Penrith landscape since 1969. We added Cycle Hire to our offering in 2018 when Lowther Castle opened over 30 kilometres of dedicated cycle trails on their stunning estate which is open for the public to enjoy.
“Over the last couple of years, we experienced a growing number of enquiries from visitors hoping to explore the wider area by bicycle, so our delivery service was born. Because of electric assist bikes, cycling has become an accessible solution for environmentally active travel. Our partnership with Avanti West Coast really puts us on the map and we look forward to seeing many rail passengers experience the Eden Valley and North Lakes by bike.”
Managing Director of Cumbria Tourism, Gill Haigh, said:
“It’s excellent news to hear that Avanti West Coast has partnered with Arragon’s Cycles. Our Destination Management Plan very much focuses towards encouraging visitors to explore the county by sustainable and active means, so this ties into that vision. Penrith and the surrounding area lends itself well to exploration by bike, with some great routes particularly around Lowther Valley and Eden Valley. With the partnership being centred around the use of electric bikes, it enables more people to experience the area on two wheels.”