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18 Jul 2025

Bike hire schemes across the UK are sparking a rise in interest in bike ownership, according to new research from ACT member Paul’s Cycles.

17 Jul 2025

A new local pilot scheme has been launched aimed at reducing traffic by encouraging more people to cycle instead of drive.

16 Jul 2025

Urgent, collective action is needed to improve children’s access to bikes as “too many are being left behind”, according to Bikeability Trust chief executive Emily Cherry.

9 Jul 2025

A recent BBC Breakfast segment has sparked backlash from the cycling community over its portrayal of e-bikes, with critics accusing the broadcaster of conflating legal e-bikes with illegal,...

8 Jul 2025

More than 30 locations across Scotland have seen a major rise in the number of people cycling, according to newly released data.

7 Jul 2025

Sixteen illegally upgraded e-bikes capable of speeds up to 40mph have been seized and disposed of in a joint enforcement operation in Birmingham city centre.

7 Jul 2025

Bristol-based Cytech training provider and ACT member Life Cycle has launched its award-winning Bikes Beyond Bars programme at HMP Bullingdon, expanding a project that has already impacted lives...

4 Jul 2025

New data from Strava reveals a major surge in cycling across the UK, with Gen Z and Millennials leading the charge.

3 Jul 2025

Shimano has launched an urgent investigation into what it describes as a “critical” shortage of skilled bike mechanics across Europe, warning that the situation threatens to...

2 Jul 2025

MPs have called on Amazon and eBay to tighten controls after e-bikes and chargers flagged as serious fire risks were found for sale on their platforms.

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Cycling industry still 'appealing' to investors, despite turbulent post-Covid period

Posted on in Business News , Cycles News

The cycling industry may have experienced one of its most turbulent periods in recent history, but it still represents a great opportunity for investment, according to a report in Cycling Weekly.

countryside cycling

After the UK cycling boom during the global pandemic, the post-Covid period has seen brands suffer major losses or go out of business, bike shops hit by the subsequent cost of living crisis, and other areas of the industry affected.

But the magazine spoke with Dr Gordon Fletcher, associate dean of research and innovation at Salford Business School, who believes the sector still represents a major attraction for investors.

"That's the appeal, isn't it, in a one sentence nutshell," Fletcher said, as he explained that the industry’s ability to reach all corners of society was what made it such an attractive proposition.

"It’s the idea that there is an entire sector if you like, I was struggling for a word because I was going to say sport, but then of course, it's not just a sport, it's a commuting device, it's a leisure device, it's something that can take many different forms and reach different people."

"For example, the associated kit that goes with cycling all adds to the commercial interest of it," he added. "Because it means that there's a commitment from consumers.

"But equally, because those consumers are such a wide range of people, it means that you've got many different things that you can go for in terms of individual products, but you can potentially pivot within that sector, relatively easily.

"And you can pivot towards luxury items or away from luxury… It does make it quite fascinating, because there's so many moving parts to all of this."

Inevitably, cycling always generates discussions around sustainability, particularly relating to transport. Fletcher explained that the rise in popularity of e-bikes, along with urban bike hire schemes, were two areas that are likely to generate further interest due to the ability to target commuters across the country.

To read the full article, click here.

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