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12 Jun 2026

The first ever Local Bike Shop Week has been hailed a major success, as the Association of Cycle Traders Director made a personal visit to present the inaugural Local Bike Shop Awards winner...

11 Jun 2026

Local Bike Shop Week has delivered a successful nationwide campaign, bringing together major cycling media, leading industry partners and, most importantly, independent bike shops across the UK...

10 Jun 2026

ACT parent company Bira has published its latest retail crime survey, with findings that paint an increasingly urgent picture of the pressures facing independent businesses across the UK.
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5 Jun 2026

Long-standing ACT partner V12 Retail Finance has been announced as sponsor of the Retailers Category at the BikeBiz Awards 2026, reinforcing its continued support for cycle retailers across the...

3 Jun 2026

ACT parent company Bira has warned that soaring business costs have gutted the entry-level jobs that once gave young people their first step into work, as government figures confirm the number...

1 Jun 2026

E‑Bike Positive has entered a new phase with the introduction of its updated Retailer Commitment, as the scheme prepares for a full public launch this summer.

29 May 2026

ACT Director Jonathan Harrison Featured on Latest BikeBiz Podcast Discussing E-Bike Positive

29 May 2026

New data shared by ACT partner V12 highlights the growing role of finance in the cycle retail sector

28 May 2026

Cycling UK is launching The Big Fix, a national campaign helping people get unused bikes back on the road

27 May 2026

New research suggesting motorists are increasingly turning to cycling as fuel prices rise

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Bike shops and cyclists alike urged to gear up to take advantage of Local Bike Shop Day 2024

Posted on in Business News , Cycles News

The UK’s estimated 7.6 million cyclists are being urged to get on their bikes on Saturday May 4th and head down to their local independent bike shop, as many prepare special activities to mark the annual Local Bike Shop Day.

 

De Ver Aztec LBS DAy Summit Cycles Bicycle links

 

Sponsored this year by Cytech, the international training and accreditation scheme for bicycle technicians, the annual event raises the profile of independent bike shops, with a specific focus on their particular levels of expertise and customer service.

Among those taking part this year are ACT members, Summit Cycles in Aberystwyth, which will be celebrating Local Bike Shop Day by offering up to 50 per cent off selected clothing and helmets, free bike health checks, e-bike test rides and a prize draw to win a £150 voucher.

ACT member Bicycle Links in Norwich will be hosting a small yard sale to promote the shop and attract more visitors. They are hoping their selection of second-hand bike parts and accessories will act as a distinctive way to encourage people to visit the shop.

Bike and repair shop, Aztecs in Bow, East London will be offering customers old and new 10 per cent off everything in the shop, on the day, whilst at De Ver Cycles in Streatham, Britain's first black cycling champion, Maurice Burton, will be in conversation with Paul Jones discussing their book, The Maurice Burton Way, and visitors can also ride with Maurice at 9am, departing from De Ver Cycles' Streatham shop! 

“Independent bike shops across the UK have a particular culture, service and level of expertise that places them at the heart of their local cycling communities. Local Bike Shop Day the day we all get to celebrate that,” says Jonathan Harrison from the ACT.

“Whether it’s for accessories, for servicing or repairs, for accessories or just for specialist advice, independent bike shops provide a knowledgeable and invaluable service to cyclists of all ages, and this is a chance to support them and celebrate them. For bike shops it is a chance to reinforce their customer relationships and promote themselves to new audiences.”

Sponsor Cytech has delivered more than 25,000 technical training courses to cycling industry personnel and cyclists since being developed just over 35 years ago.

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