This is a trade facing website. Visit the ACT's consumer site thecyclingexperts.co.uk for information and advice on cycling and find your local independent cycle retailer.

Search News

Results: 1-10 of 844


2 Apr 2026

Bikebook has announced a new integration with Shopify

1 Apr 2026

An awards scheme celebrating independent bike shops that go above and beyond for their communities launches this week.

30 Mar 2026

ACT parent company Bira has warned that falling retail sales in February are an early sign of consumers reining in their spending amid growing economic uncertainty.

26 Mar 2026

A flagship cycling borough in outer London is poised to lift its eight-year ban on dockless e-bikes, with Waltham Forest Labour Party pledging to introduce a scheme if it retains control of...

26 Mar 2026

Bira has welcomed the government's £319 million investment in high street revitalisation, while warning that without reform of business rates and action on overseas imports, many high...

19 Mar 2026

This one's sobering: 42% of small businesses reported a cyber breach in 2024, according to the National Cyber Security Centre. And it's not just massive corporations being targeted. It's small,...

19 Mar 2026

The Chancellor held a roundtable discussion on a future high street strategy last week, with Bira the sole voice representing smaller retail businesses. Read an update on Bira's place at a...

18 Mar 2026

An independent bike shop is refusing to sell or repair e-scooters over concerns about how they are being used, with the area’s police force backing the call and urging others to follow...

17 Mar 2026

Walking, wheeling and cycling across the Liverpool City Region are saving the NHS £53.8 million every year, according to the latest Walking and Cycling Index, with cycling playing a key...

13 Mar 2026

Findings from consumer rights publication Which? add to calls from the E-Bike Positive campaign to better scrutinise these sites and promote quality e-bikes from reputable manufacturers and...

Back to news menu

Warwickshire cyclists rode 'around the world' during Winter Wheelies campaign

Posted on in Business News , Cycles News

Cyclists in Warwickshire rode around the world during December as part of an initiative to encourage safe winter cycling.

Country Cycling

As part of Love to Ride’s Winter Wheelies campaign, 269 riders from 27 workplaces in the county logged a collective distance of 25,054 miles – more than the circumference of the earth.

Two Warwickshire riders also won limited edition Love To Ride t-shirts during the event.

Warwickshire County Council (WCC) is in the second year of its partnership with Love to Ride, giving residents, businesses and community groups access to rewards and resources which encourage cycling for travel and not just for leisure.

WCC transport spokesman Coun Jan Matecki said: “It’s fantastic that so many of our cyclists in the county came out to support the Winter Wheelies campaign and recorded such a large distance of cycled miles at a time of the year when even the most hardened cyclists will often decide against getting their bikes out.

“The ongoing investments in cycling infrastructure across Warwickshire can mean that more of our residents can reap the environmental and health benefits of cycling all year round and that’s great to see.”

Back to news menu

Useful links

If you have any other queries please contact us.