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12 Dec 2025

Electric bike specialist title CyclingElectric.com has announced that its e-bike Demo Days will return to the four established locations in 2026, following a successful series of...

11 Dec 2025

ACT parent company Bira has called on the Scottish Government to follow Wales's example and introduce genuine business rates reductions for retail premises ahead of the Scottish Budget on 13...

11 Dec 2025

An ACT member has picked up a ‘Mechanic of the Month’ award in a rare win for an entire team.

10 Dec 2025

The ACT has joined more than 50 organisations in signing a letter to transport secretary Heidi Alexander calling for clearer, measurable national targets for walking, wheeling and cycling in...

10 Dec 2025

A Cytech training provider has secured government support under the Skills for Life campaign to offer part-funded Cytech Skills Bootcamps in Surrey.

9 Dec 2025

In a cycling business where risks vary wildly by size, services, stock and setup, understanding your specific exposures, choosing a provider who truly knows the industry, and regularly reviewing...

2 Dec 2025

Independent retailers across the UK are facing business rates increases of up to 15% next year despite government promises of the "lowest tax rates since 1991", ACT parent company Bira has...

1 Dec 2025

As of Thursday 1st January 2026, the E-Bike Positive campaign will fall under the joint guardianship of the Bicycle Association (BA) and the Association of Cycle Traders (ACT).

27 Nov 2025

Cycling charity and ACT member Life Cycle has helped a former prisoner gain key bike mechanic skills to help “break the cycle of reoffending” through a Cytech-accredited training...

26 Nov 2025

The ACT has welcomed the Government's decision not to impose a cap on the cycle to work scheme, calling it "common sense prevailing" after weeks of speculation threatened a vital sales tool for...

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New study suggests 90% of women are put off cycling by common barriers.

Posted on in Business News , Cycles News

New research from Lime entitled “Tackling the Gender Pedal Gap” has most women facing barriers to cycling, including poorly lit streets and isolated routes. The report claims that women in the UK are cycling almost half as much as men every month because of this.

Sepia cyclist

Anti-social behaviour (36%) and fear of harassment from other road users (34%) were also listed as major deterrents for female cyclists. Only one in five women said they felt safe cycling alone at night and four times as many women as men (82%) said they view cars as a safer transport option when it’s dark.

The report also explored the changes women want on the roads to improve a sense of personal safety when cycling after dark. These included more dedicated cycle lanes, better-lit parking areas to finish their cycle and more parking areas near their homes.

Lime’s public affairs manager, Alice Pleasant, said the report identifies “substantial barriers” for women accessing cycling as a transport option, particularly at night: “We’re calling for solutions in three areas: infrastructure, integration with public transport and innovation.” 

The Tackling the Gender Pedal Gap report lists five recommendations to improve women’s experiences of cycling:

  • The government and local authorities should build upon existing work to deliver more cycling infrastructure and parking bays.
  • Local authorities should also ensure there is street lighting on popular cycling routes and around parking bays.
  • The government should work with local authorities and charities to introduce cycling lessons or refresher courses in secondary schools.
  • Transport and mapping applications should introduce a feature to show well-lit routes home for cycling, with 66% of female cyclists saying they’d feel safer with this kind of map feature.
  • Lime will explore new product features to improve personal safety, such as a ‘Follow My Ride’ feature which would allow women to share their cycle journey with loved ones.

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