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25 Jun 2025

The E-Bike Positive campaign has seen major success in the first half of 2025, with its message reaching nearly 8 million people across the UK through high-profile media coverage and growing...

20 Jun 2025

The House of Commons Business and Trade Committee has asked the ACT, and its parent company Bira, to help them reach out to small business retailers across the country, for their quick input on...

20 Jun 2025

Activate Cycle Academy has reopened its Cytech training facility in Darlington, offering a full range of courses from Home Mechanic up to Cytech Technical Three.
 

18 Jun 2025

The Association of Cycle Traders believes the time has come for greater accountability throughout our supply chain, writes ACT Director Jonathan Harrison in an article published for BikeBiz.

16 Jun 2025

The ACT has welcomed the All-Party Parliamentary Group for Cycling and Walking's report "Unregulated and Unsafe: The Threat of Illegal E-Bikes", which calls for urgent Government action to...

11 Jun 2025

A new academic study has found that overzealous pro-cycling campaigners on social media may be inadvertently damaging the case for better cycling infrastructure across the UK.

11 Jun 2025

Bira has welcomed the Welsh Government's consultation on business rate reforms for retail shops, whilst calling for significant improvements to ensure the proposals truly support high street...

10 Jun 2025

Bike thefts across England and Wales have continued their steady decline, according to new data released by cycle insurance specialist Bikmo.

9 Jun 2025

Retailers on Britain's high streets are being encouraged to put themselves forward for the first-ever Love Your High Street Awards, designed to celebrate the small businesses that bring...

9 Jun 2025

 To coincide with Bike Week (9-15 June) – the UK’s annual celebration of cycling – new research has revealed a clear shift amongst Gen Z and Millennials in their approach...

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ACT Gold Member Pedal Revolution steps up to help local cyclist get back in the saddle

Posted on in Business News , Cycles News

The manager of ACT Gold Member Pedal Revolution in Norwich has demonstrated the strength of the cycling community, after rallying support for a local cyclist who had to sell his four bikes to pay for lifesaving surgery for his dog.

Pedal Revolution Team

Sean Quarmby had been cycling for more than a decade when his pet dog, a Springer Spaniel named after bicycle brand Rapha, suddenly fell ill. A visit to the vets led to a diagnosis of grass seed on the lung,  surgery, with the cost of surgery coming to more than £6,000.

The cyclist kept the incident to himself, and it wasn’t until friends spotted his four bikes up for sale on Facebook Marketplace that anyone realised what had happened.

“Sean is a wonderful character with a warm heart. He’ll do anything for anyone and is so very generous with his time,” says Matt Watts from Pedal Revolution.

“It was heart-breaking because those bikes were his pride and joy and he saved hard to buy them. It would have been a really hard thing to do.”

But the Norwich cycling community had his back. Without him knowing, a friend secretly purchased the bike, gifting it back to the cyclist just days later.

And Matt was also on hand to provide Sean a second bike, free of charge, to allow him to continue with his hobby.

“Ten years ago, when I was just starting out, he gave me so much help and guidance, and has always been there on my cycling journey,” continues Matt.

“It’s not going to bring the other bikes back, but at least now he can still ride with all his mates and doesn’t have to give up the sport.”

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