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25 Jun 2025

The E-Bike Positive campaign has seen major success in the first half of 2025, with its message reaching nearly 8 million people across the UK through high-profile media coverage and growing...

20 Jun 2025

The House of Commons Business and Trade Committee has asked the ACT, and its parent company Bira, to help them reach out to small business retailers across the country, for their quick input on...

20 Jun 2025

Activate Cycle Academy has reopened its Cytech training facility in Darlington, offering a full range of courses from Home Mechanic up to Cytech Technical Three.
 

18 Jun 2025

The Association of Cycle Traders believes the time has come for greater accountability throughout our supply chain, writes ACT Director Jonathan Harrison in an article published for BikeBiz.

16 Jun 2025

The ACT has welcomed the All-Party Parliamentary Group for Cycling and Walking's report "Unregulated and Unsafe: The Threat of Illegal E-Bikes", which calls for urgent Government action to...

11 Jun 2025

A new academic study has found that overzealous pro-cycling campaigners on social media may be inadvertently damaging the case for better cycling infrastructure across the UK.

11 Jun 2025

Bira has welcomed the Welsh Government's consultation on business rate reforms for retail shops, whilst calling for significant improvements to ensure the proposals truly support high street...

10 Jun 2025

Bike thefts across England and Wales have continued their steady decline, according to new data released by cycle insurance specialist Bikmo.

9 Jun 2025

Retailers on Britain's high streets are being encouraged to put themselves forward for the first-ever Love Your High Street Awards, designed to celebrate the small businesses that bring...

9 Jun 2025

 To coincide with Bike Week (9-15 June) – the UK’s annual celebration of cycling – new research has revealed a clear shift amongst Gen Z and Millennials in their approach...

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Elmy Cycles featured in Daily Express ahead of Independents’ Day weekend.

Posted on in Business News , Cycles News

With this Saturday and Sunday marking Independents’ Day weekend, the culmination of the annual campaign to promote independent retailers around the UK, ACT member Elmy Cycles in Ipswich were featured in the Daily Express as part of the promotion for this year’s event.

Elmy Cycles

Speaking to the Express, owner Steve Grimwood, who started working for Elmy as a mechanic and then took over the business 30 years ago, said:

“Bicycles and repairing them are at our core and we continually adapt to the needs of the communities we serve. Bicycles are a rare type of product that cover all social, ethnic and financial boundaries.”

The business’s team of five are all active, keen cyclists. “With our incredible knowledge base and wide range of stock we can supply everything, from basic commuter bikes up to high end professional racers,” he explains.

“We pride ourselves on building specific-needs bikes for people with disabilities, specialise in helping those not sure what they want and providing one-to-one fitting sessions solving comfort issues.

“We fix the unfixable and it all revolves around our workshop. We do well with children’s bikes and our trade-in service which helps as a child grows, so families stay with us, from toddler to adult.”
You can download your Independents’ Day poster here.

You can read the Daily Express piece on Elmy Cycles here.

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