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26 Jun 2026

Retailers offering Buy Now Pay Later (BNPL) or other short-term interest-free credit options should be aware of important regulatory changes taking effect from 15 July 2026.

26 Jun 2026

ACT parent company Bira has welcomed government moves to accelerate reforms to low-value import rules, but warned that the October 2028 timetable still leaves UK high streets exposed to unfair...

25 Jun 2026

Consumer watchdog Which has brought together retail industry leaders to call for tougher regulation of online marketplaces amid growing concerns over unsafe and non compliant products being sold...

24 Jun 2026

The ACT is backing a nationwide campaign from Cycling UK aimed at helping more people get back on their bikes with free safety checks and simple repairs this summer.

24 Jun 2026

Independent retailers have welcomed government proposals to tackle VAT fraud through online marketplaces, describing the move as a positive step towards creating a fairer trading environment for...

22 Jun 2026

Shared e-bike operator Lime has been hit with more than £140,000 in fines after its users were found to be the worst offenders for poor parking in the Royal Borough...

18 Jun 2026

Cycling industry leaders and campaigners have given a mixed response to the Government’s new £4.5 billion Cycling and Walking Investment Strategy (CWIS3), with some describing it as...

15 Jun 2026

If you stock e-bikes, you may need to re-read your policy because a generic shop or retail insurance policy is unlikely to cut it these days. Unless you have a policy designed to accommodate...

12 Jun 2026

The first ever Local Bike Shop Week has been hailed a major success, as the Association of Cycle Traders Director made a personal visit to present the inaugural Local Bike Shop Awards winner...

11 Jun 2026

Local Bike Shop Week has delivered a successful nationwide campaign, bringing together major cycling media, leading industry partners and, most importantly, independent bike shops across the UK...

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E-bike sales boom in Europe…but less so in the UK

Posted on in Business News , Cycles News

Bike sales in 2022 were lower than 2021 throughout Europe's main markets, Bike Europe has reported, but e-bike sales continue to thrive - although the UK seems to be the exception.

Blue Sky and Cycling

According to 2022 sales statistics reported by national European industry organisations, e-bike sales volumes increased by double digits last year, replacing demand for mechanical bicycles.

The statistics also show the market growth is bigger in many European markets in 2022 than it was in 2021. Last year e-bike sales increased by 10% in Germany compared to 3% in 2021, by 11% in Austria compared to 9% in 2021, and by 14% in Italy compared to 5% in 2021.

The e-bike market did not pick up in the UK, however. The number of e-bikes sold decreased by 3.1% last year to 155,000 units. Bike Europe also reports that e-bike market share in the UK is only 7.5%, which it says is "not enough" to create the right momentum for e-bike sales to take off.

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