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10 Apr 2026

It’s easy to forget the moment your love for bike shops began. Mat Clark, owner of BRINK - a UK-based business specialising in cycling retail, brand strategy, and industry insight -...

8 Apr 2026

Bike frame and fork protection specialists BikeWrap has confirmed its sponsorship of the Cytech Pub Quiz, part of the build up to Local Bike Shop Week next month.

2 Apr 2026

Bikebook has announced a new integration with Shopify

1 Apr 2026

An awards scheme celebrating independent bike shops that go above and beyond for their communities launches this week.

30 Mar 2026

ACT parent company Bira has warned that falling retail sales in February are an early sign of consumers reining in their spending amid growing economic uncertainty.

26 Mar 2026

A flagship cycling borough in outer London is poised to lift its eight-year ban on dockless e-bikes, with Waltham Forest Labour Party pledging to introduce a scheme if it retains control of...

26 Mar 2026

Bira has welcomed the government's £319 million investment in high street revitalisation, while warning that without reform of business rates and action on overseas imports, many high...

19 Mar 2026

This one's sobering: 42% of small businesses reported a cyber breach in 2024, according to the National Cyber Security Centre. And it's not just massive corporations being targeted. It's small,...

19 Mar 2026

The Chancellor held a roundtable discussion on a future high street strategy last week, with Bira the sole voice representing smaller retail businesses. Read an update on Bira's place at a...

18 Mar 2026

An independent bike shop is refusing to sell or repair e-scooters over concerns about how they are being used, with the area’s police force backing the call and urging others to follow...

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E-bike sales boom in Europe…but less so in the UK

Posted on in Business News , Cycles News

Bike sales in 2022 were lower than 2021 throughout Europe's main markets, Bike Europe has reported, but e-bike sales continue to thrive - although the UK seems to be the exception.

Blue Sky and Cycling

According to 2022 sales statistics reported by national European industry organisations, e-bike sales volumes increased by double digits last year, replacing demand for mechanical bicycles.

The statistics also show the market growth is bigger in many European markets in 2022 than it was in 2021. Last year e-bike sales increased by 10% in Germany compared to 3% in 2021, by 11% in Austria compared to 9% in 2021, and by 14% in Italy compared to 5% in 2021.

The e-bike market did not pick up in the UK, however. The number of e-bikes sold decreased by 3.1% last year to 155,000 units. Bike Europe also reports that e-bike market share in the UK is only 7.5%, which it says is "not enough" to create the right momentum for e-bike sales to take off.

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