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8 May 2025

ACT parent company Bira has welcomed the Bank of England's decision to reduce interest rates from 4.5% to 4.25%, calling it a "much-needed boost" for the retail sector, including for cycling...

8 May 2025

ACT parent company Bira has responded to the news that the 144-year-old Beales department store is staging a "Rachel Reeves Closing Down Sale" in its final weeks of trading, with giant yellow...

2 May 2025

Could the UK cycling industry be showing signs of renewed momentum? Following a challenging period marked by falling sales and overstocked inventories, overall trends and sales figures from...

2 May 2025

The Netherlands is set to legalise electric scooters and other light electric vehicles on public roads from July 2025, provided they are registered and display a license plate.

30 Apr 2025

The ACT has welcomed the announcement of a parliamentary inquiry into e-bike products not meeting safety regulations, which has been launched “in context of dangerous low-quality e-bike...

29 Apr 2025

Edinburgh has been named the UK’s top city for bike commuting, with 10.00% of its workforce choosing to cycle to work, according to new research.

28 Apr 2025

The Labour Government’s new Employment Rights Bill is set to be in force this year and the new regulations will impact high street retailers up and down the country.

25 Apr 2025

ACT parent company Bira welcomes the Chancellor's announcement of plans to create a level playing field for British businesses against unfair international trade practices.

15 Apr 2025

Retail Crime Remains Alarming - Bira's Latest Survey Reveals Urgent Need for Action

11 Apr 2025

Bira has cautiously welcomed the Prime Minister's announcement this week on plans to put 'thousands of Bobbies back on the Beat' with a new neighbourhood policing guarantee.

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Leicester becomes latest to offer a free e-bikes scheme funded by Department of Transport

Posted on in Business News , Cycles News

Leicester has become the latest city to offer a free e-bikes scheme to encourage people to leave their cars at home and pedal around the city. The scheme, which is funded by the Department for Transport, means people will be able to loan an e-cycle for an entire month.

People can also attend sessions to learn riding skills and to boost their confidence on the road in the coming months. Cycling UK said 59% of journeys under five miles are driven and says the scheme will show people how cost-effective cycling is.

Bikes in snow

According to a 2019 survey, 18,000 daily trips were taken by cycle in Leicester. Councillor Adam Clarke, deputy city mayor said:

"Making cycling as easy and safe as possible is key in changing the way people choose to travel and helping to tackle the climate emergency. Convenience is key – which is why we also invest in initiatives like our city centre bike park, which offers free secure cycle parking.

"We’re also seeing up to 400 trips per day on Santander Cycles Leicester, the city’s e-bike share scheme and the largest scheme of its kind in the UK. Making cycling easier will be a great scheme to complement this, giving people the chance to take out an extended e-bike loan and try before they buy."

Cycling UK said that by giving people the opportunity to discover the cost, health and environmental benefits of e-cycling, it will help cut down on unnecessary short car journeys. According to research by DfT, the average UK driver now spends £107 on petrol and £149 on diesel per month.

In comparison, cycle to work schemes, such as CycleScheme, allow people to buy a standard £1000 e-cycle for less than £60 per month for just one year, after which time the only costs will be charging and occasional maintenance.
Jenny Box, deputy director of Making Cycling 'E-asier' said: "We’re delighted to be giving locals in Leicester the opportunity to discover the amazing benefits of e-cycling through Evans Cycles, and later, community hubs. Making Cycling E-asier's loans and skills and confidence sessions are completely free, and we hope this will help more people to consider e-cycling as an everyday mode of transport.”

The scheme, which is backed by an £8 million investment from Department for Transport, successfully launched in Manchester in May this year. The initiative will roll out in additional locations across the country next year.

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