Latest #BikeIsBest campaign launched: When more people cycle, everyone wins
Posted on in Business News , Cycles News , Outdoor News, Political News
#
BikeIsBest,
the cycle industry campaign supported by leading brands, retailers,
organisations and cycling advocacy groups, has launched its latest
campaign: When more people cycle, everyone wins.
The concept behind the film is: Everyone hates traffic, right? Well, it's not going anywhere, unless we do something about it. You see, when we make space for cycling, people switch - which is good news for them because it's great fun. But it's also good news, even if you're driving.
Watch the video now:
Join the #BikeIsBest movement - it's free and easy!
Hundreds of thousands of people already enjoy riding their bikes, we are inviting you to join them. Make a pledge to give cycling a go, or offer your support to others, so more people can discover why #BikeIsBest.
You can also show your support by paying a visit to your local bike shop
that has registered to support the #BikeIsBest campaign.
Find your nearest #BikeIsBest supporting bike shop now