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1 Oct 2026

Europe will need around 105,000 additional bike mechanics by 2032, according to new industry analysis which says the sector is already 45,000 mechanics short of meeting current demand.

29 Sep 2026

More than £9.3 million is being invested in walking, wheeling and cycling projects across Glasgow, as new data shows record levels of cycling on several of the city’s protected...

28 Sep 2026

A Parliamentary petition calling for a national minimum of 90 minutes’ free parking in town and city centres across England has gained momentum, with retailers and consumers being...

25 Sep 2026

Some cycling businesses that think they're running an "event" are in fact, legally, operating as a tour operatorJoanna Evans, Head of Bikmo for Business, sits down with Chris Hutchens,...

24 Sep 2026

Liverpool councillors have called on Merseyrail to reverse its decision to ban non-folding e-bikes on trains and at stations, with the policy due to come into force in January.

18 Sep 2026

V12 Retail Finance has reported strong summer trading among bike retailers, with June consistently outperforming previous years and finance volumes in both July and August 2026 notably higher...

18 Sep 2026

ACT will host a retailer panel discussion at this year's Cycling Industry News Live (CIN Live), bringing together independent bike dealers to discuss the realities of running a cycle retail...

17 Sep 2026

The Bikeability Trust has launched CycleIn, a new e-learning programme designed to help adults build their cycling skills and confidence on the road.

17 Sep 2026

The London Cycling Festival will return on 20 September 2026, bringing organised, family-friendly cycling events to 19 London boroughs.

16 Sep 2026

A further 11 employment law reforms are expected to take effect in October as part of the rollout of the Employment Rights Act 2025, with WorkNest providing retailers with...

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Latest #BikeIsBest campaign launched: When more people cycle, everyone wins

Posted on in Business News , Cycles News , Outdoor News, Political News

#Bike Is BestBikeIsBest, the cycle industry campaign supported by leading brands, retailers, organisations and cycling advocacy groups, has launched its latest campaign: When more people cycle, everyone wins.

The concept behind the film is: Everyone hates traffic, right? Well, it's not going anywhere, unless we do something about it. You see, when we make space for cycling, people switch - which is good news for them because it's great fun. But it's also good news, even if you're driving.

Watch the video now:

 

 

Join the #BikeIsBest movement - it's free and easy!

Hundreds of thousands of people already enjoy riding their bikes, we are inviting you to join them. Make a pledge to give cycling a go, or offer your support to others, so more people can discover why #BikeIsBest.

You can also show your support by paying a visit to your local bike shop that has registered to support the #BikeIsBest campaign.

Find your nearest #BikeIsBest supporting bike shop now

 

 

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