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26 Jun 2026

Retailers offering Buy Now Pay Later (BNPL) or other short-term interest-free credit options should be aware of important regulatory changes taking effect from 15 July 2026.

26 Jun 2026

ACT parent company Bira has welcomed government moves to accelerate reforms to low-value import rules, but warned that the October 2028 timetable still leaves UK high streets exposed to unfair...

25 Jun 2026

Consumer watchdog Which has brought together retail industry leaders to call for tougher regulation of online marketplaces amid growing concerns over unsafe and non compliant products being sold...

24 Jun 2026

The ACT is backing a nationwide campaign from Cycling UK aimed at helping more people get back on their bikes with free safety checks and simple repairs this summer.

24 Jun 2026

Independent retailers have welcomed government proposals to tackle VAT fraud through online marketplaces, describing the move as a positive step towards creating a fairer trading environment for...

22 Jun 2026

Shared e-bike operator Lime has been hit with more than £140,000 in fines after its users were found to be the worst offenders for poor parking in the Royal Borough...

18 Jun 2026

Cycling industry leaders and campaigners have given a mixed response to the Government’s new £4.5 billion Cycling and Walking Investment Strategy (CWIS3), with some describing it as...

15 Jun 2026

If you stock e-bikes, you may need to re-read your policy because a generic shop or retail insurance policy is unlikely to cut it these days. Unless you have a policy designed to accommodate...

12 Jun 2026

The first ever Local Bike Shop Week has been hailed a major success, as the Association of Cycle Traders Director made a personal visit to present the inaugural Local Bike Shop Awards winner...

11 Jun 2026

Local Bike Shop Week has delivered a successful nationwide campaign, bringing together major cycling media, leading industry partners and, most importantly, independent bike shops across the UK...

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Latest #BikeIsBest campaign launched: When more people cycle, everyone wins

Posted on in Business News , Cycles News , Outdoor News, Political News

#Bike Is BestBikeIsBest, the cycle industry campaign supported by leading brands, retailers, organisations and cycling advocacy groups, has launched its latest campaign: When more people cycle, everyone wins.

The concept behind the film is: Everyone hates traffic, right? Well, it's not going anywhere, unless we do something about it. You see, when we make space for cycling, people switch - which is good news for them because it's great fun. But it's also good news, even if you're driving.

Watch the video now:

 

 

Join the #BikeIsBest movement - it's free and easy!

Hundreds of thousands of people already enjoy riding their bikes, we are inviting you to join them. Make a pledge to give cycling a go, or offer your support to others, so more people can discover why #BikeIsBest.

You can also show your support by paying a visit to your local bike shop that has registered to support the #BikeIsBest campaign.

Find your nearest #BikeIsBest supporting bike shop now

 

 

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