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9 Jul 2025

A recent BBC Breakfast segment has sparked backlash from the cycling community over its portrayal of e-bikes, with critics accusing the broadcaster of conflating legal e-bikes with illegal,...

8 Jul 2025

More than 30 locations across Scotland have seen a major rise in the number of people cycling, according to newly released data.

7 Jul 2025

Sixteen illegally upgraded e-bikes capable of speeds up to 40mph have been seized and disposed of in a joint enforcement operation in Birmingham city centre.

7 Jul 2025

Bristol-based Cytech training provider and ACT member Life Cycle has launched its award-winning Bikes Beyond Bars programme at HMP Bullingdon, expanding a project that has already impacted lives...

4 Jul 2025

New data from Strava reveals a major surge in cycling across the UK, with Gen Z and Millennials leading the charge.

3 Jul 2025

Shimano has launched an urgent investigation into what it describes as a “critical” shortage of skilled bike mechanics across Europe, warning that the situation threatens to...

2 Jul 2025

MPs have called on Amazon and eBay to tighten controls after e-bikes and chargers flagged as serious fire risks were found for sale on their platforms.

25 Jun 2025

The E-Bike Positive campaign has seen major success in the first half of 2025, with its message reaching nearly 8 million people across the UK through high-profile media coverage and growing...

20 Jun 2025

The House of Commons Business and Trade Committee has asked the ACT, and its parent company Bira, to help them reach out to small business retailers across the country, for their quick input on...

20 Jun 2025

Activate Cycle Academy has reopened its Cytech training facility in Darlington, offering a full range of courses from Home Mechanic up to Cytech Technical Three.
 

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Download your free Local Bike Shop Day 2021 digital Retailer Promo Pack

Posted on in Business News , Cycles News

 

LBSDay

There is now just over two weeks to prepare for this year's Local Bike Shop Day taking place on Saturday 28th August 2021.

To make preparations as easy as possible for IBDs during this busy time the ACT have created a digital Retailer Promotional Pack that is available to download here, with all assets being linked below:

 

 

The Promo Pack provides retailers with an easy-to-use resource to spread the word about Local Bike Shop Day 2021 and fully benefit from it as much as possible. The pack contains information on:

  • This year's Local Bike Shop Day Key Themes
  • Tips on how to drive people to your store on the day
  • Information on retailer and consumer giveaways
  • Social Media tips to drive online engagement
  • Social Media assets including images, headers & banners

Local Bike Shop Day is the one day a year when independent bike shops across the UK can come together to celebrate their distinctive culture. It's the day for local bike shops to showcase their passion, knowledge and personalised service they offer to their local communities.

Local Bike Shop Day has seen year-on-year improvements since its inaugural day in 2018; with more local bike shops getting involved each year we can continue to grow the day to benefit more shops and get more people cycling across the UK.

 

Download the Local Bike Shop Day 2021 Retailer Promo Pack now

 

"Promoted to tens of thousands of consumers" 

Local Bike Shop Day is a nation-wide initiative that has so far been promoted to tens of thousands of consumers across the UK through a variety of sponsors and partners.

Local Bike Shop Day would like to thank the array of organisations that have united in their support for a day that drives footfall to the IBD.

Sign up now

 

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