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1 Jun 2026

E‑Bike Positive has entered a new phase with the launch of its updated Retailer Commitment, marking a transition from an awareness campaign into a formal, industry-backed trust mark scheme.

29 May 2026

ACT Director Jonathan Harrison Featured on Latest BikeBiz Podcast Discussing E-Bike Positive

29 May 2026

New data shared by ACT partner V12 highlights the growing role of finance in the cycle retail sector

28 May 2026

Cycling UK is launching The Big Fix, a national campaign helping people get unused bikes back on the road

27 May 2026

New research suggesting motorists are increasingly turning to cycling as fuel prices rise

15 May 2026

BT has announced price increases on copper lines, ISDN and multiline setups starting from May 2026

14 May 2026

Following a strong industry response to Gogeta’s decision to remove retailer fees entirely, the cycle-to-work provider is encouraging independent retailers to take a more proactive role in...

8 May 2026

Bike shops across the UK have been at the centre of a week-long celebration

1 May 2026

An independent bike shop in Yorkshire has been crowned the first ever Local Bike Shop Awards winner, securing 42% of the public vote.

1 May 2026

ACT partner Gogeta has announced it has cut retailer fees to 0% effective immediately, becoming the first UK cycle-to-work scheme to remove retailer charges entirely.

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#ShopKind campaign gathers momentum as retail industry comes together to tackle shopworker abuse

Posted on in Business News , Cycles News

  • 1.2 million incidents of verbal abuse and 40,000 incidents of violence against shopworkers in the last year
  • 65% of shopworkers have experienced Covid-related threats with 400 abused every day

The #ShopKind campaign was launched in April with the purpose of spreading awareness of the violence that takes place in shops on a daily basis.

40,00Shopkind0 shopworkers were victims of violence in the last year according to a 2021 Crime Report from the Association of Convenience Stores (ACS).

ACS are a member of the Independent Retailers Confederation (IRC), a well-established organisation representing c.100,000 independent retailers throughout the UK. 

The Crime Report comes as the UK's biggest retailers, the Home Office and independent charity Crimestoppers have today rallied together and launched a new campaign urging the public to ShopKind after the reopening of non-essential stores and shops across the country.

The #ShopKind campaign urges the public to be mindful of shopworkers' essential role in supporting people during these difficult times and emphasises that we should all treat workers and other customers with respect, kindness and gratitude.

The Home Office backed campaign is supported by major high street names as well as the nation's independent shopkeepers, and the shopworkers Union USDAW. Over 100 retailers, local authorities and police representatives are supporting the campaign. The ShopKind campaign will be visible across high streets and social media from today.

Abuse and violence towards shopworkers is a bigger problem than many people might think, with at least 400 shopworkers abused every day according to the British Retail Consortium.

The 2021 Crime Report, shows that over the past year there have been over 1.2million incidents of verbal abuse, and around 40,000 incidents of violence against people working in convenience stores. Of these, more than a quarter involved a weapon, such as a knife, hammer, axe, or syringe.

Two-thirds of retailers (65%) have experienced Covid-related threats, with the most common causes of abuse being: reminding customers to wear face coverings, reminding customers of social distancing measures and queueing outside stores.

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