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16 Jan 2026

The 2027 Tour de France and Tour de France Femmes avec Zwift will start in the UK for the first time together, with ten towns and cities across Scotland, England and Wales set to host the...

16 Jan 2026

ACT Director Jonathan Harrison will feature on an expert e-bike panel at both iceBike* 2026 events, joining key industry figures to discuss safety, perception and trust in the growing UK e-bike...

15 Jan 2026

Independent retailers across Scotland have been left disappointed by the Scottish Budget, with Bira warning that the measures announced fall short of what is...

15 Jan 2026

ACT service partner Bikebook has featured alongside the most promising startup businesses of 2026 in the long-running Startups 100 Index, an annual list celebrating the UK’s most...

9 Jan 2026

ACT parent company Bira has has demanded equal treatment for small shops after the government announced plans to water down business rate rises for pubs.

9 Jan 2026

Bikeability has responded to a report that found participation in its child cycling proficiency scheme has fallen across parts of the Midlands, particularly in the West Midlands, and it believes...

8 Jan 2026

Councils across England have received more than £626m in government funding to deliver new walking, wheeling and cycling schemes, with enough investment to build 500 miles of routes and...

23 Dec 2025

An end of year message from Jonathan Harrison, Director of the ACT.

23 Dec 2025

Labour’s transport chief has talked up the government’s latest active travel funding pledge while not being drawn on specific national aims for walking and cycling, despite calls for...

23 Dec 2025

A $1.6 million anti-counterfeiting bust has seen illegal bicycle products seized after an investigation targeting listings on AliExpress, a Chinese retail giant whose website is accessible to...

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Improve your social media with the Maybe* webinar exclusive to ACT members

Posted on in Business News , Cycles News

ACT members are invited to join Maybe* on Monday 23rd November at 8pm for a webinar to learn how you can optimise your social media use.

 

This summer saw a phenomenal spike in demand for the cycling industry, with technicians and workshops finding themselves busier than in years, even decades.

Following on from this positive period, it is still important to remember that as we emerge from the extraordinary period of nationwide lockdown, we enter the next phase of uncertainty. In this new cautious shopping environment businesses must stay proactive and forward-thinking.

Consumer shopping habits have altered dramatically throughout the lockdown, according to a survey by Retail Sector, 95% of shoppers have admitted turning to online shopping this year. Now more than ever it is crucial to ensure your online offering is up-to-scratch and an active social media presence can be an excellent way of capturing new and potential customers.

Maybe* is a platform that specialises in helping teams to create exceptional social media experiences that generate business results.

Maybe* are now organising an exclusive webinar reserved especially for ACT members using examples of successful social media profiles from the cycle sector.

The webinar will take place on Monday 23rd November at 8pm.

Join us this Monday to:

• See examples of great social media content using real posts from the cycle-sector
• Learn how to engage and connect with a wider audience on social media
• Discover the tactics and tools you need to improve further on your social media

Learn from the experts by registering for the Maybe* webinar now! Click the button below to register or email info@theact.org.uk with any queries.

 

 

 

 

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