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10 Apr 2026

It’s easy to forget the moment your love for bike shops began. Mat Clark, owner of BRINK - a UK-based business specialising in cycling retail, brand strategy, and industry insight -...

8 Apr 2026

Bike frame and fork protection specialists BikeWrap has confirmed its sponsorship of the Cytech Pub Quiz, part of the build up to Local Bike Shop Week next month.

2 Apr 2026

Bikebook has announced a new integration with Shopify

1 Apr 2026

An awards scheme celebrating independent bike shops that go above and beyond for their communities launches this week.

30 Mar 2026

ACT parent company Bira has warned that falling retail sales in February are an early sign of consumers reining in their spending amid growing economic uncertainty.

26 Mar 2026

A flagship cycling borough in outer London is poised to lift its eight-year ban on dockless e-bikes, with Waltham Forest Labour Party pledging to introduce a scheme if it retains control of...

26 Mar 2026

Bira has welcomed the government's £319 million investment in high street revitalisation, while warning that without reform of business rates and action on overseas imports, many high...

19 Mar 2026

This one's sobering: 42% of small businesses reported a cyber breach in 2024, according to the National Cyber Security Centre. And it's not just massive corporations being targeted. It's small,...

19 Mar 2026

The Chancellor held a roundtable discussion on a future high street strategy last week, with Bira the sole voice representing smaller retail businesses. Read an update on Bira's place at a...

18 Mar 2026

An independent bike shop is refusing to sell or repair e-scooters over concerns about how they are being used, with the area’s police force backing the call and urging others to follow...

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Fraud alert! Protect your business

Posted on in Cycles News

 Cifas UK, the UK's largest fraud prevention organisation has informed us about a fraud trend that could impact your business.

Fraudsters are attempting to pay for goods using a debit card, as they enter the PIN into the card machine it causes an alert that asks the sales assistant to call for authorisation. Fraudsters are telling the sales assistant that this has happened before and are offering to call for authorisation. The fraudster then pretends to call the number and gives the sales assistant a number. When the sales assistant enters this number into the card machine it will appear to authorise the transaction, this is because any number entered into the machine will appear to authorise the transaction.
The fraudster can then leave the store with the goods, receipt and warranty, without paying for them.

What to do if you have a suspicion?

If you are suspicious at any time throughout or after the purchase, please contact Action Fraud on 0300 123 2040 or actionfraud.police.uk to report the fraud

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