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1 Aug 2025

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17 Jul 2025

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16 Jul 2025

Urgent, collective action is needed to improve children’s access to bikes as “too many are being left behind”, according to Bikeability Trust chief executive Emily Cherry.

9 Jul 2025

A recent BBC Breakfast segment has sparked backlash from the cycling community over its portrayal of e-bikes, with critics accusing the broadcaster of conflating legal e-bikes with illegal,...

8 Jul 2025

More than 30 locations across Scotland have seen a major rise in the number of people cycling, according to newly released data.

7 Jul 2025

Sixteen illegally upgraded e-bikes capable of speeds up to 40mph have been seized and disposed of in a joint enforcement operation in Birmingham city centre.

7 Jul 2025

Bristol-based Cytech training provider and ACT member Life Cycle has launched its award-winning Bikes Beyond Bars programme at HMP Bullingdon, expanding a project that has already impacted lives...

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PULSE the all new Electric Bike range from EBC

Posted on in Business News ,Brands & Products News , Cycles News

Introducing PULSE the all new Electric Bike range from (EBC) The Electric Bike Corporation, makers of EBCO Electric Bikes.

 

What is PULSE?

Paul Stanforth EBC`s MD explained:- the rationale behind the PULSE brand is to produce a range of affordable e-bikes with quality build and a reliable electric motor system from a recognised manufacturer (TranzX) to retail under the £1,000 price point (qualifying for cycle to work scheme)

Hence the Strap line AFFORDABLE -RELIABLE -QUALITY E-BIKES. PULSE offers a new level of quality at an affordable price point without breaking the bank!

The Model Range will consist initially of 3 models with the entry level model ZL/R-2 retailing at £799 and available end of October.

Pulse Range Hi-lights

• ZL-2 and ZR-2 £799 available in both lowstep 26"wheel S and M and Roadster 26"wheel M and 28"wheel L frame options and finished in satin black or satin blue.
T-6 Hi grade alloy frame with Suspension forks, TranzX Hi-torque motor with 3 support levels, 316 WH Lithium Ion battery (average range 30-40 miles)
K-shield puncture resistant tyres, Shimano 7 speed derailleur gears, rear carrier full mudguards, Integrated lighting system, Kick stand.

• ZL-5 and ZR-5 £999 available in both lowstep 26"wheel S and M and Roadster 26"wheel M and 28"wheel L frame options finished in Satin Nickel
Up-rated version of ZL/R-2 with upgraded 400 WH battery (average range 40-50 miles) and Shimano Nexus 7 hub gears. (available January 2017)

• ZF-4 £999 20" folding, in size M finished in satin silver Shimano 7 speed rear derailleur, 320 WH lithium Ion battery (average range 20-25 miles) rear carrier, mudguards, integrated lighting system, K-shield puncture resistant tyres and kick stand.


Paul Stanforth added "With the huge growth in the e-bike market over the last couple of years and the foreseen growth of the sector going forward it's very exciting to launch the PULSE brand and range of e-bikes now! Following from our continued success with EBCO we have seen increasing demand for reliable, quality and affordable e-bikes that offer a great riding experience. With an entry level price point of just £799 for an e bike with excellent build quality, components and tech package the bikes are really going to open up the market further. While £799 is not a new price point for e-bikes, we believe that PULSE is the 1st brand to offer such quality and true riding experience at this price".

Having shown the early samples to some major retailers with amazingly positive feedback we are confident that PULSE will become a volume selling product and see it as a game changer in the economic e-bike sector.

The bikes will be available to view at our in-house show E-Bike Live 2017, on the 12th, 13th and 14th of September

NB:- At the house show in September test bikes will be available along with training technical seminars from Shimano Steps, Bosch and TranzX. Invites and further information will be sent to trade shortly or if you are interested in attending please contact...

Paul Stanforth @ paul@ebco.co.uk

Nigel Watson @ nigel@ebco.co.uk

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