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29 Feb 2024

Retailers looking for a payment solution that facilitates in-person, remote and online payments should look at what’s on offer from ACT partner Global Payments.
 

29 Feb 2024

The ACT is happy to confirm the date for Local Bike Shop Day 2024 as Saturday 4 May, the weekend of the early May Bank Holiday.

27 Feb 2024

The inaugural Cycling Electric magazine Demo Day will take place on Sunday, April 28th, at the Lee Valley VeloPark in London.

27 Feb 2024

New research from the European Cyclists' Federation (ECF), a Brussels-based advocacy group, has confirmed that if a city has more bike lanes, more people will cycle. The results will give...

13 Feb 2024

2024 is well underway and we’re just around the corner from the Spring Statement and for the retail sector it’s pretty much business as usual…or is it?

13 Feb 2024

Fabian Hamilton MP, co-chair of the Walking and Cycling All-Party Parliamentary Group, has said that the Cycle to Work scheme "must be reformed".

13 Feb 2024

The British Independent Retailers Association (Bira) has called for a series of cost-saving measures in the next Budget to help boost business.

12 Feb 2024

People across England are missing out on a slew of health, wellbeing and environmental benefits due to half a century of “chronic underfunding” of its streets, according to Cycling...

12 Feb 2024

ACT member and Cytech-accredited Pauls Cycles in Dereham, Norfolk has said its electric bike sales have increased by a quarter since October, despite predictions they would drop off over...

9 Feb 2024

Guy Opperman, the Minister for Roads and Local Transport at the Department for Transport, whose focuses among other things on cycling and active travel, has attended a meeting of...

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New study finds “the benefits of cycling over driving are more profound and sustainable than previously thought”.

Posted on in Business News , Cycles News

A new academic study has concluded that riding a bike, rather than driving a car, is positively associated with “orientation towards the common good”.

Cycling in town

The study titled ‘Orientation towards the common good in cities: The role of individual urban mobility behaviour’, undertaken by psychology researchers at the University of Hagen in Germany and published in the Journal of Environmental Psychology, examined the relationships between mobility behaviour – the methods of transport used – and political participation, social participation in organisations, neighbourhood solidarity, and neighbourly helpfulness, four facets of what the authors describe as “orientation towards the common good”.

According to the study, quoted by Road.cc, “a pronounced focus on the common good” is considered an essential component of social cohesion and is associated with the wellbeing of residents across diverse communities and multiple social levels.

However, the researchers point out that little has been previously known about the conditions or factors that promote the common good, or how citizens themselves can create it.

Likewise, while cycling is associated with many positive psychological variables, little is known about how it affects the common good.

By analysing surveys between 2014 and 2019 of a representative sample of the German population, the researchers found that, in urban environments, “cycling rather than driving was positively associated with orientation towards the common good in all models” and that riding a bike “was the only variable that was a significant positive predictor for all four facets of orientation towards the common good after controlling for possibly confounding variables (home ownership, personal income, education, sex).”

They argue that while the interactions motorists and car passengers have with their direct environments are “significantly reduced”, cyclists on the other hand “directly experience the breadth of social diversity and cultural heterogeneity that make up urban life and cannot escape these impressions due to sensory density”.

This direct experience of the environment around them, the authors say, “leads to a stronger emotional bond between people and their neighbourhood” and therefore can lead to them participating in civic activities and politics.

In other words, riding a bike – and the interactions and emotional connection you have with the people, communities, societies, and things around you while cycling – can make you a more responsible, engaged citizen and neighbour.

The “relative isolation” of driving, meanwhile, can “reinforce individualistic behaviours and cause drivers to neglect collective actions”.

The study concluded that mobility behaviour is indeed “associated with the orientation towards the common good”, findings which they say are “significant for policy and planning because the benefits of cycling over driving are more profound and sustainable than previously thought”.

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