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5 Dec 2024

A former British cyclist, a host of CEOs and industry leaders are sharing their thoughts on the future of the cycling industry as part of a revealing new series launched by the Ride to Success...

4 Dec 2024

As credit card fraud becomes increasingly sophisticated, taking these steps could help you stay ahead of the fraudsters…

29 Nov 2024

Scottish independent retailers, including those in the cycling sector, are urging the Scottish Government to provide crucial business rates relief in its upcoming budget, as the disparity in...

28 Nov 2024

Independent retailers back call for local leadership and simplified funding.

26 Nov 2024

Seven in ten cycle retailers across the UK will boycott this year's Black Friday sales event, according to a survey of the bicycle trade by the ACT.

21 Nov 2024

A local cycling club is raising money and seeking donations and assistance in order to teach bike maintenance to young people through a series of workshops in 2025.

21 Nov 2024

National biking charity Cycling UK has launched a new scheme that recognises office buildings that encourage Cycle to Work and promote sustainable and active travel.

19 Nov 2024

Banning cycling in Birmingham city centre will not prevent the use of illegal electric transport, according to cycling news outlet Cycling Weekly, following reports of...

17 Nov 2024

Bira has held a meeting with members of the Treasury team to discuss concerns following its robust response to the Government’s recent Budget announcement.

14 Nov 2024

The ACT has announced a dynamic partnership with Saledock - an all-in-one POS, eCommerce, and inventory management platform tailor-made for bike shops and workshops.

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Get involved with Cycle September

Posted on in Business News , Cycles News

Cycle LTR_Cycle_September_Social_media_posts_Final_generic3September is a great way to engage your community, particularly local businesses, in a fun and engaging campaign that will help them achieve their health, wellness and sustainability goals.

The month-long competition is not all about who can ride the most miles, but about encouraging as many people as possible to join the competition, help their workplace climb the leaderboards and ride for health, happiness and fun.

As well as highly targeted communications, Love to Ride also have dedicated webinars, Quick Courses and Badges to maximise engagement and behaviour change outcomes for Cycle September 2021.

 

Here's what you need to know:

  • Everyone can join in - from regular riders to people who haven't been on a bike in years (or ever!)
  • Individuals only have to ride for ten minutes to go into the prize draws and help their organisation climb the leaderboard (long enough to experience the joy of riding a bike and overcome some mental barriers to riding, and short enough to be an easy first step to taking up riding)
  • You can ride anywhere any time - it doesn't have to be a commute to work, any bike ride counts
  • Earn points by riding and encouraging others - the organisations which earn the most in September will win in their industry and size categories to help keep things fair
  • Share the love - encouragement is at the core of Cycle September and we want people to invite their co-workers, friends, and family to take part
  • There are some amazing prizes to be won by participating and encouraging others to rediscover riding
  • Cycle September is based on a tried and tested model - we've engaged over 570,000 people worldwide, including 132,000 ‘new riders' (people who haven't ridden a bike or have only ridden a few times in the 12 months prior to registration)

 

What's in it for your city or region?

There has never been a better time to promote riding a bike! Now more than ever, it's important for us all to enjoy activities that are good for our physical and mental health and keep us connected with the world around us.

As people look for new ways to approach their health and impact on the environment, Cycle September provides them with a fun platform to engage with other riders, as well as tips and guidance no matter if they are new to riding or looking to ride more frequently.

 

How will local businesses benefit?

Cycle September is a great way to connect with your community, particularly local businesses, in a fun and engaging campaign that will help them achieve their health, wellness and sustainability goals. The program is free for businesses and individuals and is offered entirely virtually.

They can also instigate some friendly competition between co-workers and other organisations in their industry. Stirring up some competition between co-workers or local businesses is a great tool to motivate people to ride more often, bringing benefits to businesses, their employees and the community.

 

Get involved now

 

 

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