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13 Dec 2024

The Government has published new statutory guidelines to help businesses produce and distribute safe e-bike batteries and reduce the risk of unsafe products being sold online or as part of a...

5 Dec 2024

A former British cyclist, a host of CEOs and industry leaders are sharing their thoughts on the future of the cycling industry as part of a revealing new series launched by the Ride to Success...

4 Dec 2024

As credit card fraud becomes increasingly sophisticated, taking these steps could help you stay ahead of the fraudsters…

29 Nov 2024

Scottish independent retailers, including those in the cycling sector, are urging the Scottish Government to provide crucial business rates relief in its upcoming budget, as the disparity in...

28 Nov 2024

Independent retailers back call for local leadership and simplified funding.

26 Nov 2024

Seven in ten cycle retailers across the UK will boycott this year's Black Friday sales event, according to a survey of the bicycle trade by the ACT.

21 Nov 2024

A local cycling club is raising money and seeking donations and assistance in order to teach bike maintenance to young people through a series of workshops in 2025.

21 Nov 2024

National biking charity Cycling UK has launched a new scheme that recognises office buildings that encourage Cycle to Work and promote sustainable and active travel.

19 Nov 2024

Banning cycling in Birmingham city centre will not prevent the use of illegal electric transport, according to cycling news outlet Cycling Weekly, following reports of...

17 Nov 2024

Bira has held a meeting with members of the Treasury team to discuss concerns following its robust response to the Government’s recent Budget announcement.

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Live stream shopping for YouTube tests for launch

Posted on in Business News , Cycles News

Social media is a busy world, and the past week has been no different. Maybe* have pulled together some of the top, recent headlines. Read on to discover the Olympiad emojis and live stream shopping on YouTube, and say goodbye to Twitter Fleets.

Join in the conversation with us over in the Maybe* Facebook group to talk all things social!

Twitter reveals new hashtag emojis for 2020 Summer Games

With the 32nd Olympic games about to kick-off in Tokyo, Twitter has outlined how it's looking to help users take part in discussion around the event.

From Twitter: ‘Fans worldwide can use the official Olympics Twitter emoji throughout the Games. The emoji will unlock when you Tweet #Olympics and related hashtags in more than 30 languages. Twitter will also have emojis for each country competing, unlocked when you Tweet three-character country hashtags. Lastly, fans can cheer on the Refugee Olympic Team during the Games by Tweeting #EOR to unlock their team emoji.'

Instagram improves accessibility with language translations in Stories

From now on, when you see a Story with overlaid text in another language, you'll have the option to translate that text on-screen. According to Instagram, over 90 languages are currently supported through this functionality - though currently translations are only available for text, with no capacity for direct audio conversion.

Even without translated audio, this move from Instagram could still considerably improve accessibility - while for brands, it may also provide a means to branch into new markets, with promotions that can be easily translated by users within the app.

Twitter gets a ‘dislike' button, but it's not quite what you're thinking

It may sound like Twitter is planning to introduce a ‘dislike' feature on Tweets, however the platform is currently running a test to sense-check Tweets (on iOS only), offering users the option to up-or-down votes in replies. Up votes will be recorded as likes, however down votes won't be recorded anywhere on the Tweet itself at all, and will not be made public.

Twitter says "We're hoping to better understand what people believe are relevant replies, and how that matches up to what Twitter suggests as most the relevant replies under a Tweet."YouTube tests live stream shopping
Similar to TikTok's experiment with live-stream shopping, YouTube will soon begin a new test of in-stream shopping within its live-streams, using a small number of creators, as part of the ongoing expansion of its creator monetisation and eCommerce tools.

With a broader shift in shopping related content in other apps, the indication is that in time we will see user behaviours change, and the expectations of the platforms shift as a result.

 

Live stream shopping youtube

Farewell to Fleets
Fleets, Twitter's answer to the popular Stories feature on other apps, will be discontinued in August. According to Twitter, the platform is evolving and is trying ‘bigger, bolder things to serve the public conversation.'

So, goodbye to Fleets; a feature that turned out to be more fleeting than planned.

 

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