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2 Sep 2021

String Theory Garage talked to Maybe* about how they focus on engaging with every single like, comment, share, story watcher AND ensure that their customer journey shines through to...

1 Sep 2021

In celebration of Local Bike Shop Day, TfL have shared blog posts with the aim of showing new cyclists all that London has to offer.

1 Sep 2021

The Togetherfor our Planet campaign encourages small businesses to pledge to cut their emissions to net zero by 2050 or sooner, while helping them grow, adapt and seize new opportunities...

31 Aug 2021

Part 5 of the Summer Series uses a graphic to showcase some of the developments in the Cytech pipeline

27 Aug 2021

Local bike shops are celebrating the day across the nation by offering their customers special offers and discounts to drive footfall into store.

24 Aug 2021

Todaythe government has announced plans to introduce legislation which will enable CE marked goods to continue being placed on the Great British market until 1 January 2023 - an extension...

24 Aug 2021

As your trade association we're here to update you on the latest industry initiatives and key services available to help propel your business forward. Part 4 of the ACT Summer Series looks...

23 Aug 2021

To celebrate Local Bike Shop Day, taking place on Saturday 28th August, our friends at Rozone are offering a £1,400 cleaning bundle to giveaway to one lucky Cyclescheme independent...

23 Aug 2021

ACT members can receive excellent benefits with NearSt, a powerful platform that encouragers more shoppers through the doors of specialist cycle shops.

19 Aug 2021

To celebrate Local Bike Shop Day, taking place on Saturday 28th August, Freewheel are offering customers 15% off from now until 30th August.

Maybe*'s social media tips to generate leads from Instagram

Posted on in Business News ,Brands & Products News , Cycles News

String Theory Garage repeatedly feature as one of the most engaged local businesses in Stratford-Upon-Avon. They talked to Maybe* about how they focus on engaging with every single like, comment, share, story watcher AND ensure that their customer journey shines through to generate leads from Instagram. Read on to discover their social media tips.

 

Generate leads from Instagram

String Theory Garage was founded by Ben Broke-Smith in 2018. Ben has over 15 years of experience working on cars and competed for several years in British, Irish and European drifting championships, achieving many podium finishes and winning the European championship in 2008. To this day, Ben is a keen driver and attends track days as much as time allows, still spending his free time tinkering with car suspension tuning and wheel alignment, constantly looking to find that little extra improvement.

​Ben's diverse driving experience, extensive technical understanding and strong eye for detail are what has led to the success of String Theory Garage today, where hundreds of happy customers have had their cars transformed in the hands of Ben.

"I got into social media a while back, I started up a Youtube channel and it really took off for other car and racing lovers like me. I then built up a successful Instagram with over 10,000 followers and was getting around a 10% engagement ratio so I have just applied my knowledge to String Theory. Most of the customers coming into the garage see their cars like their babies just like we do so we know what works for them content wise" says Ben.

The garage use social media to take a photo of the before, the middle and the after and talk about how and what they have changed for that customer. It encourages people to engage with us because they love cars, it encourages people to ask questions and also to think about what the garage could actually do for them, and in turn generates leads.

 

Improve your social media with Maybe*

ACT Gold members can benefit from 20% discount and Silver members benefit from 10% discount. Maybe* also hold monthly social media masterclasses on the first Wednesday of every month at 8pm.

Sign up for the master class

Find out more about how Maybe* can benefit your business here.

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