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24 Jul 2023

Eleven local authorities in England have been funded to enable health workers prescribe walking and cycling to patients.

24 Jul 2023

Cycling Electric has run an interesting article on the value of buying an e-bike from a local independent bike shop.

11 Jul 2023

Charity Cycling UK has launched The Big Bike Revival 2023 to support new and returning cyclists through a programme of free events.

11 Jul 2023

A survey undertaken by ACT members The Electric Bike Shop has shown that specialist bike retailers are continuing to see the benefit of having physical high street stores over a pure ecommerce...

11 Jul 2023

Giant UK has partnered with Activate Cycle Academy and the Association of Cycle Traders (ACT) to provide a Cytech technical e-Bike qualification.

11 Jul 2023

As of 30th June 2023, the registered Head Office for V12 has relocated, and as a result their registered office address has changed.

3 Jul 2023

Cytech, the internationally recognised training and accreditation scheme for bicycle technicians, has announced that Whistler Adventure School (WAS), a private career training institution in...

29 Jun 2023

With this Saturday and Sunday marking Independents’ Day weekend, the culmination of the annual campaign to promote independent retailers around the UK, ACT member Elmy Cycles in Ipswich...

29 Jun 2023

The new Consumer Duty comes into force on 31 July 2023 for new and existing products and services. The aim is to set higher and clearer standards of consumer protection and to require firms to...

29 Jun 2023

Bicycle sales slowed sharply in Europe in 2022 after strong growth during the pandemic. But whilst traditional bicycles were less in demand electric bikes continued their explosion, the European...

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Have you prepared for the implementation of Strong Customer Authentication (SCA)?

Posted on in Business News , Cycles News , Political News

As online and digital payments have continued to grow in popularity over the past few years, unfortunately so does the risk of fraud. SCA intends to combat this risk by providing a more secure trading environment for businesses and their customers.

To do so, a transaction must meet two out of three authentication measures, commonly referred to as multi-factor authentication, from the following categories:

  1. Biometric—such as a fingerprint or voice recognition.
  2. Knowledge—something like a unique passphrase or identification number.
  3. Possess—uses the mobile device registered with the issuing bank or a hardware token.


Businesses attempting to process transactions that have not been successfully authenticated after the enforcement date will start to see declines from issuing banks.

Not only will this negatively impact your customers' experience, it could also drive additional purchase abandonment.

 

SCA preparation checklist

The deadline for enforcement was 14th March, retailers who have not met this deadline can face various fines and penalties. Taking the following steps as soon as possible will help you avoid any negative impacts:

1. Review your approach to payments

SCA covers both customer present and not present payment scenarios. Complete a check of how you're currently accepting payments and through which channels to ensure you're meeting new compliance requirements.

There are a number of scenarios such as Merchant Initiated Transactions (MIT) and Mail Order / Telephone Order (MOTO) which fall out of scope from SCA. Although these do not require SCA, it's important to configure these payment requests correctly to avoid unnecessary declines and mitigate risk fraud.

2. Check your ecommerce implementation

Ecommerce transactions will largely be impacted by SCA. With exponential growth in online payments, especially mobile and app-based transactions, delivering the right authentication experience can deliver strong conversion rates.

For Customer Initiated Transactions (CIT), implement 3DS v2.2 which is the latest version to manage customer authentications as part of your payment journey.

Although 3DS v1 meets the minimum requirements for SCA compliance, 3DS v2.2 provides better user experiences for authentication (especially for mobile commerce), richer data sets for issuers to make an authentication decision and enables the use of exemptions as outlined within the SCA regulations.

These linked together give you the best chance to remove friction from your customers' payment journey and maximise authorisation rates.

3. Check your hardware for face-to-face transactions

You'll need to check if your hardware is up to date.

4. Keep your staff and customers informed

Whether you take payments face to face, over the phone or online, be sure to keep your staff and customers informed of changes to payment regulations.

Most customers are familiar with contactless transactions. Issuers may require chip-and-pin authentication in situations where your customer exceeds a certain number of contactless transactions or reaches a certain spend threshold without prior authentication. This will all be tracked by the cardholder's issuer, so you don't have to make any changes.

It's important to reassure your customer that when chip-and-pin authentication is required for contactless transactions, extra checks are being completed for their protection.

Similarly for ecommerce transactions, flagging authentication requirements reassures customers that extra steps are being taken to protect their online purchase.

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