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6 Apr 2022

According to Cycling UK, business booms by 30% when people cycle to the high street. But they need somewhere to park. You can attract cyclists directly to your door by offering secure bike...

31 Mar 2022

Each week Maybe* round up the best social media posts from across the UK. See who's coming...

31 Mar 2022

Cytech is going from strength to strength with an ever-increasing number of expansions both in the UK and abroad. 2020-21 were exceptional years with 3 locations opening, and now with the new...

24 Mar 2022

Retailers have until 1st April to sign up on the Local Bike Shop Day website and receive a physical pack in the post to help them promote their business on the day and drive footfall into their...

24 Mar 2022

As online and digital payments have continued to grow in popularity over the past few years, unfortunately so does the risk of fraud. SCA intends to combat this risk by providing a more secure...

24 Mar 2022

Shop owners can now experience the full capabilities of Hubtiger without having to connect to a POS system.

24 Mar 2022

This briefing outlines the most relevant announcements for the cycling sector gathered by the ACT through our involvement in the

23 Mar 2022

Being a HUDJO host puts your business on the bike parking map. You give cyclists a secure place to park and the app makes the whole transaction easy.

23 Mar 2022

The evening of Tuesday 15th March marked the launch of Fully Charged Guildford, with 100 people coming to the...

17 Mar 2022

Bristol City Council has set aside funding for businesses, charities and social enterprises to encourage use of Bristol's vacant commercial property

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Madison confirms digiBike* will return for 2022

Posted on in Business News ,Brands & Products News , Cycles News

Madison hlaptopas confirmed that the online version of iceBike*, digiBike*, is set to return for 2022.

This year will bring everything expected at iceBike* but in a digital format in a whole month of content from Monday 21st February all the way through to Friday 18th March. There is more time to access, view and engage with the content, and more opportunities to take advantage of any of the exclusive, show-only offers, said Madison.

Other improvements planned, following feedback on last year's digital showcase from suppliers and dealers, include:

- More professional filming of engaging content
- A better range of promotions and incentives
- Easier retailer access to the digibike* platform
- Direct linking of digiBike* orders to the Madison B2B system
- The ability to comment on the site/product pages
- Offer codes featured in videos

Dominic Langan, CEO of Madison, said: "iceBike* is a great annual event and looked forward to by many, but it is a significant investment for the business, and just like last year we once again face a high level of uncertainty and it is just too much of a gamble.

"It is so unclear whether there will be any appetite to attend a trade event and socialise or if our suppliers from all over the world will even be able to travel to the UK, when the virus could still be so prevalent. We have to put safety first.

"However, we believe we will have a great digibike* experience lined up for you and your staff and some great offers and promotions to kick start your 2022 season!"

Register for digiBike* now

 

 

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