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3 Oct 2024

3 in 4 Britons (77%) would ban paper receipts if they knew how many trees were cut down to generate them – and millennials are the most eco-conscious (rising to 87%).

25 Sep 2024

Major media outlets, including the BBC and Sky News, as well as regional and cycling-focused media to the growing  have been giving significant coverage to E-Bike Positive, the largest-ever...

25 Sep 2024

The Association of Cycle Traders (ACT) is excited to announce its new partnership with Renticy, the dynamic platform transforming retail through rental solutions. This collaboration brings a...

24 Sep 2024

The British Independent Retailers Association (Bira) is set to address critical issues facing the UK's high streets at its upcoming Annual Conference, marking the event's return after a six-year...

23 Sep 2024

Madison is teaming up with Cytech and the Rediscovery Centre in Ireland, to offer a first-class bicycle mechanic training facility by providing a full Park Tool workshop.

23 Sep 2024

A report from active travel charity Sustrans has found that a total of 1.9 million, or 38 per cent of people on a low income or not in employment want to cycle, or cycle more, but are...

23 Sep 2024

Independent shops are not concerned about Halfords' decision to double its offering of premium bikes, according to interviews with Cycling Weekly.

23 Sep 2024

Cycling Electric has published  an investigation into how misinformation on ‘electric bike’ fires imay be increasing the danger to consumers and affecting sales of...

19 Sep 2024

The British Independent Retailers Association (Bira) has said the inflation rate holding steady at 2.2% in August provides some stability for the high street - but stresses the Bank of England...

17 Sep 2024

UK Finance and others who form the Cash Industry Environment Charter have been discussing best practices when it comes to cash deposits, and as a result have produced a short guide on reducing...

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Study asks - How Does a Bike Shop Know What to Buy?

Posted on in Business News , Cycles News

A new study conducted by the Department of Industrial Engineering, Capital University of Economics and Business, Beijing, says a bike’s cost and the income of the buyer play the biggest roles in determining what will make money.

What to buy

The study says, “businesses in the bicycle market face the challenge of accurately predicting sales to ensure optimal inventory management, production planning, and customer satisfaction.”

The study looked only at correlation and could only speculate as to cause. Possible economies of scale present in large orders increased profit only slightly. But when people are willing to pay more for a premium product, profit rises. The authors suggest further research into factors they didn’t explore, such as national policy, season, and local terrain.

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