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18 Nov 2021

Technologyhas important effects on business operations. The ACT has partnered withDell to assist businesses in attaining quality up-to-date IT equipment and access specialist advice to...

8 Nov 2021

As trendy Buy Now Pay Later (BNPL) services continue to grow in popularity across the UK, a charity has warned that using these non-regulated services can be like "slipping into quicksand"....

5 Nov 2021

The All Party Parliamentary Group for Cycling & Walking (APPGCW) have an upcoming meeting on Monday the 8th November at 16:30.

4 Nov 2021

The ACT is a supporting organisation of Road Safety Week 2021 to represent the cycling industry and encourage road safety for all who usethem.

4 Nov 2021

WithCOP26 taking place in Glasgow until November 12, here are some ways that you can evaluate your business to become more environmentally sustainable.
 
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4 Nov 2021

The Government has launched a new Export Support Service to help UK businesses get answers to practical questions about exporting to Europe.

4 Nov 2021

The Scotland Cycle Repair Scheme was announced today by Patrick Harvie (MSP, Minister for ZeroCarbon Buildings, Active Travel and Tenants' Rights) at the Cycling Scotland Conference.

1 Nov 2021

ACT and ActSmart partner Global Payments (GP) will be contacting all customers to arrange the replacement of your terminal(s) to keep you up with modern requirements for no extra cost.

27 Oct 2021

The Budget and SR21 promised much for both the cycling industry and for retailers, but will it be enough to help recover the damage done from the pandemic and help sustain the cycling...

27 Oct 2021

During the Maybe* monthly masterclass you'll discover each month which bike shops have had the most social media engagement and why - catch up on last week's now.
The masterclass...

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Independents' Day UK campaign to culminate in full weekend celebration of indie retail sector across 3/4 July

Posted on in Business News , Cycles News

IndSalisbury high streetependents' Day UK, an initiative that emphasises driving footfall to independent shops on July 4th each year - has announced that for the first time, it will culminate in a full weekend of celebrations highlighting Britain's indie retailers, across Saturday 3rd and Sunday 4th of July.

The campaign's organisers are asking consumers to "pledge a few pounds" to independent retailers, by spending at indies across the weekend. Independents' Day UK will be sponsored by Local Rewards, a programme developed by social media specialists, Maybe* Tech, which allows retailers to communicate with and reward shoppers - and is now live across hundreds of towns and cities across the UK.

Howard Robinson, a spokesperson for Independents' Day UK, commented: "The British independent retail sector has shown real resilience in the face of the Covid crisis across the last year, operating through extreme uncertainty and putting on a brave face for their customers and wider communities.

"We are asking the public to show their thanks by simply heading out across the weekend of July 3rd and 4th and spending a few pounds at a independent, or locally-owned retailers."

Independents' Day UK is supported by and works closely with, among others, the British Independent Retailers Association (Bira), the Independent Retail Confedration (IRC) and the Association of Town and City Management (ATCM).

Andrew Goodacre, CEO of Bira said, "Independents Day will soon be with us again - this time better and over a whole weekend. This year is probably the most important year for indie retail, as businesses look to rebuild following the pandemic.

"The money spent in local, independent shops makes a real difference to business owners and the local economy, so it would be great if the general public could support this campaign and spend at independents."

The campaign team estimates that last year, over 8,500 small shops across the UK engaged with the campaign - and is hoping that figure will reach at least 20,000 this year. Around 100 different town management teams, business improvement districts (BIDs), chambers of commerce and local business groups across the country participated in initiatives to promote the day.

This year's initiative, is sponsored by Local Rewards, a high street guides service launched by social media specialists Maybe* Tech.

The programme allows retailers to communicate with and reward shoppers now they have returned to the high street, it has been created with the intention of ‘levelling the playing field' between local retailers and giants like Amazon.

Participating retailers are able to cross-promote and support their high street neighbours to create an online network of connected traders.

Local Rewards also allows shoppers to see businesses near them and view their social media content as they are shopping the town or city. The aim is to provide every shopper with a prompt after each high street purchase that reveals somewhere else nearby that they may like to discover. All of the content is sourced from social media, connected via Google Maps and is connected to High Street payments from Visa, Mastercard and Amex.

 

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