This is a trade facing website. Visit the ACTís consumer site thecyclingexperts.co.uk for information and advice on cycling and find your local independent cycle retailer.

Search News

Results: 1-10 of 15


27 Oct 2021

The Budget and SR21 promised much for both the cycling industry and for retailers, but will it be enough to help recover the damage done from the pandemic and help sustain the cycling...

18 Oct 2021

#BikeIsBest,the cycle industry campaign supported by leading brands, retailers, organisations and cycling advocacy groups, has launched its latest campaign: When more people cycle,...

13 Sep 2021

Local Bike Shop Day 2021, administered by the Association of Cycle Traders (ACT), was supported by a record number of cycling organisations and bike shops

24 Aug 2021

As your trade association we're here to update you on the latest industry initiatives and key services available to help propel your business forward. Part 4 of the ACT Summer Series looks...

6 Jul 2021

We'd love to see your support for the #BikeIsBest campaign! Send in your shop photos featuring the #BikeIsBest window sticker and/or poster to be posted on the ACT social media channels.

28 May 2021

The Cycling Marketing Board has united with the ACT and other leading cycle organisations into one powerful voice, with a single mission - to get more people riding bikes, more often.

4 Mar 2021

The ACT are proud to once again be supporting the #BikeIsBest campaign, although this time round bringing more to the table as a key partner.

28 Jan 2021

The ACT is once again collaborating with leading cycling brands, retailers and organisations to support the new Cycling Marketing Board

6 Oct 2020

Watch the latest #BikeIsBest film to see the headline figures on the campaign's reach and success.

2 Sep 2020

The BikeIsBest industry campaign has now penned an open letter to the Prime Minister, urging for a follow through on political will that promises to deliver better conditions for...

Back to news menu

Latest #BikeIsBest film shows exciting opportunities for the industry

Posted on in Business News ,Brands & Products News , Cycles News , Outdoor News

The #BikeIsBest campaign was launched with the aim to spread the word that #BikeIsBest for everyone, with the ACT and 50 other industry organisations join forces to launch "the most extensive coordinated promotional campaign for cycling since the 1970s".  

The latest #BikeIsBest film shows the headline figures on the campaign's reach and success. These figures represent an exciting opportunity for the industry and highlights the importance of continuing advocacy and marketing work in this area.


Back to news menu

Useful links

If you have any other queries please contact us.