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27 Oct 2021

The Budget and SR21 promised much for both the cycling industry and for retailers, but will it be enough to help recover the damage done from the pandemic and help sustain the cycling...

18 Oct 2021

#BikeIsBest,the cycle industry campaign supported by leading brands, retailers, organisations and cycling advocacy groups, has launched its latest campaign: When more people cycle,...

13 Sep 2021

Local Bike Shop Day 2021, administered by the Association of Cycle Traders (ACT), was supported by a record number of cycling organisations and bike shops

24 Aug 2021

As your trade association we're here to update you on the latest industry initiatives and key services available to help propel your business forward. Part 4 of the ACT Summer Series looks...

6 Jul 2021

We'd love to see your support for the #BikeIsBest campaign! Send in your shop photos featuring the #BikeIsBest window sticker and/or poster to be posted on the ACT social media channels.

28 May 2021

The Cycling Marketing Board has united with the ACT and other leading cycle organisations into one powerful voice, with a single mission - to get more people riding bikes, more often.

4 Mar 2021

The ACT are proud to once again be supporting the #BikeIsBest campaign, although this time round bringing more to the table as a key partner.

28 Jan 2021

The ACT is once again collaborating with leading cycling brands, retailers and organisations to support the new Cycling Marketing Board

6 Oct 2020

Watch the latest #BikeIsBest film to see the headline figures on the campaign's reach and success.

2 Sep 2020

The BikeIsBest industry campaign has now penned an open letter to the Prime Minister, urging for a follow through on political will that promises to deliver better conditions for...

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#BikeIsBest launches public petition to support cycling infrastructure

Posted on in Business News , Cycles News , Political News

The #BikeIsBest campaign was launched with the aim to spread the word that #BikeIsBest for everyone, with the ACT and 50 other industry organisations join forces to launch "the most extensive coordinated promotional campaign for cycling since the 1970s". 

#BikeIsBest is now calling on the UK public to sign and share their new petition, make your voice heard and help them to show local authorities there's significant unmet demand for safe cycling infrastructure. 

During the Covid-19 crisis, across the UK there has been a rapid roll out of measures to make walking and cycling feel safer, as public transport capacity was reduced and all but essential journeys were curtailed. Space for walking and cycling has been taken directly from motor vehicles, rebalancing our roads to benefit people, not traffic.

This approach is proving hugely popular - a recent YouGov survey by #BikeIsBest showed that 77% of Brits are in support of road space reallocation to enable safer cycling and walking. We want to cycle more - during lockdown, some areas of England have seen cycling increase by 200%.

The Department for Transport has issued funding and guidance for local authorities in England, with similar measures in Scotland and Wales. Despite this, some local authorities are ripping out temporary measures after just a few days because of a few emails and petitions from motoring pressure groups and grumpy residents. The silent majority who would like nicer and healthier places to safely cycle are not being heard.

#BikeIsBest research shows that there are 6.5 people in favour of measures to enable cycling and walking for every 1 person against. But these voices aren't being heard.

Only 6% of the UK public want to return to pre-pandemic times, says another YouGov poll. There is a rare opportunity to change our streets for the better; for health, for air quality, for the economy and for the community. To not just go back to traffic-dominated communities swathed in smog. But this opportunity for change is in jeopardy and urgent action is required. We need to show local political leaders there is widespread support for these measures.

By signing, you're saying: "I support infrastructure that will help everyone cycle and walk more."

Show your local politicians you support projects that will help everyone cycle and walk more. Please sign and share this petition today to make your voice heard.

#BikeIsBest will use the accumulative totals of the petition to present the support to local and national government and other key stakeholders. Your email address will not be shared with third parties or these organisations directly. You can choose to receive campaign email updates but this is optional as an opt in.

Sign the petition now  

 

 

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