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21 May 2019

The e-bike is the star player in the Netherlands, what does this mean for the cycles market?

21 May 2019

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16 May 2019

Local Bike Shop Day is the one day a year when independent bike shops across the UK can come together to celebrate their distinctive culture. It's the day for local bike shops to showcase their...

15 May 2019

The definitive guide to safer cycling series offers information on important cycling safety statistics and helpful tips and advice on how to stay safe.

15 May 2019

The overriding theme of the 2019 Taipei Cycle Show was urban mobility, with creating future cities in mind

10 May 2019

If you are up for a challenging multi-day cycle route adventure or are simply looking for that leisurely bike ride for the whole family, there are a multitude of routes that make up the National...

8 May 2019

How to use your online presence to keep your business thriving

8 May 2019

You can influence customers acting on impulse and boost your sales

8 May 2019

The Home Office is calling on all retailers to provide evidence on retail violence in order for the government to understand the true impact of violence and abuse on retailers.

E-bikes are becoming the leading player

Posted on in Business News , Cycles News

EbikeThe e-bike has become the star player in the Netherlands.

With millions invested in improving bike paths, parking and the general cycle infrastructure, Amsterdam aims to reach the target of emission-free vehicles by 2030.

What does this mean for the cycle market in the Netherlands?

The cycle market is growing and becoming more competitive by the minute with more than one million bicycles sold for the first time in four years in 2018. The e-bike has become the biggest sector of the cycling trade with four in ten new bikes sold being electrically powered in 2018. The e-bike has also contributed to a rise in the average purchase of a new bicycle, but the cycles industry in the Netherlands still feels that there is imminent growth and room for e-bikes to develop further.

What does this mean for the global cycles market?

E-bikes were a product for elderly people just two or three years ago, but there is a space in the student and commuter market to see e-bike growth furthering and taking on another demographic.

Although there is this space within the student and commuter market for e-bikes to develop, the general retail market is still reluctant towards e-bikes. The e-bike isn't taking away from the traditional cycles industry it is just opening new doors within the retail space and the cycling industry.

Learn more about the e-bike market and how the e-bike can benefit your business here.

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