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8 Oct 2020

Maybe* is an engagement and insight platform that helps businesses to deliver exceptional social media experiences that deliver business results

7 Oct 2020

Global Payments have provided an update on Strong Customer Authentication, and as the payments industry continues to prepare withinthe current climate, the regulatory timescales have now...

6 Oct 2020

Watch the latest #BikeIsBest film to see the headline figures on the campaign's reach and success.

5 Oct 2020

The single-use plastics ban has now come into effect in England as part of Government's 25 Year Environment Plan.

30 Sep 2020

There is an official form you can send to your credit company to claim back for your dropped credit score

25 Sep 2020

It is now compulsory for all retail workers in England to wear face masks from today, the ACT has created a Face Covering Poster for shops to display outside to inform customers and staff of the...

24 Sep 2020

4 out of 5 consumers use Google search engines to find information like store address, hours, and directions. But will they find yours?

24 Sep 2020

The NHS Covid-19 contact tracing app is due to be launched on 24 September in England and Wales. To use the contact tracing app businesses will need to download and display QR codes.

23 Sep 2020

In the latest demonstration of their insight tool Maybe* are showing businesses how to replicate Gymshark's successful tactics to improve results and increase ROI.

20 Sep 2020

The ACT's new infographic that helps you to know what to look out for when choosing the right finance provider

How Local Bike Shop Day boosted social media success with Maybe*

Posted on in Business News , Cycles News

Local Bike Shop Day took place on 5th September and was the perfect time to celebrate the recent upturn in cycling and draw attention to all that local bike shops have done for people throughout the pandemic.

The revised date (moved from the earlier date of May 2nd) fell at an ideal time to celebrate two key themes; encouraging children to start cycling when they return to school and to encourage the nation to continue cycling after the summer weather comes to an end.

LBSD social media reach

 

What were the results?

During the day, the hashtag #supportyourlocalbikeshop had a reach of 360,025, an increase of 380% in comparison to the reach achieved last year, as well as having over 400,000 impressions. The Local Bike Shop Day website had over 5,000 unique visitors with the most popular page being the 'find a local bike shop' search facility indicating consumers actively looking for their local participating shop.

 

How did Maybe* help?

Maybe* is an engagement and insight platform that helps businesses to deliver exceptional social media experiences that deliver business results.

The team at Maybe* run weekly webinars to give businesses exclusive insight, expert opinion and up-to-date case studies to help businesses to drive their organisations forward on social.

The Maybe* platform was used to assist with the running of the Local Bike Shop Day social media platforms. The Association of Cycle Traders (ACT), organisers of Local Bike Shop Day, said the following:

"The team at Maybe* were incredibly helpful and gave us an excellent demonstration of how to use the platform. Having all of our mentions, likes and comments from all social media platforms in one place made it a lot easier to ensure that we didn't miss out on anything and that we could engage with all who celebrated the day. This year's Local Bike Shop Day was the most popular one to date, and we will continue to use the Maybe* platform next year to boost social media engagement further still!".

To find out more about the Maybe* platform and how you can use it to drive your business forward visit their website here.


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