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3 Jan 2024

For our latest retailer spotlight, we spoke with Steven Grimwood from the brilliant Elmy Cycles in Ipswich, who has been working in the cycle trade since he was 14 years old

16 Mar 2023

Industry experts and trade associations in the retail sector have been expressing their disappointment at the support offered to retailers in the Chancellor’s Budget.

17 Nov 2022

Retail and small business organisations have given a cautious welcome to business-focused aspects of the Chancellor’s Autumn Statement.

5 Sep 2022

There’s still time for bike shops to urge their customers to get involved with Cycle September, the world’s biggest group ride.

10 May 2022

The speech sets out the government’s agenda for the upcoming Parliament, outlining proposed policies and legislation. An overview of the main announcements relevant to independent shops is...

16 Sep 2021

There's so much to be learned from the success (or lessons) of others, particularly when it come to the ever-moving landscape of social media. So, every week Maybe* dig through all the data...

11 May 2020

Transport Secretary Grant Shapps announced some very significant "once in a generation" measures to get more people cycling and walking.

12 Mar 2020

Local Bike Shop Day supporter Insync Bikes is ramping up its campaign to support IBDs with a new exclusive range of British designed e-bikes branded Lectro

5 Feb 2020

On Friday the UK left the EU, but what does this mean for IBDs?

7 Oct 2019

Why barbers, beauty salons, vape stores, cafes and tearooms, along with restaurants and bars have been so succesful over the last 3 years

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Maybe* looks at the best social media posts for September from across the UK

Posted on in Business News ,Brands & Products News , Cycles News , Creative News

There's so much to be learned from the success (or lessons) of others, particularly when it come to the ever-moving landscape of social media. So, every week Maybe* dig through all the data to find the best social media posts. Maybe* find this by either using their super clever tech to analyse post engagements based upon likes, comments and shares or every now and again, they just shout out brands that they've come across who are doing things a little differently.

Take a look at the best social media posts Maybe* have rounded up through September and see what you can learn and implement for you own business. Use the takeaway to shape your strategy and watch your engagement grow, your sentiment soar and so much more.

 

Looking ahead

Whisper it, don't shout it but Christmas is coming. And after last year it seems that Marks and Spencer's customers are well in the mood to start the seasonal countdown. With the kids back at school and Autumn on its way, the retailer has hit social media with three Christmas posts over the last week covering everything from advent calendars to these snowglobe flavoured gin liqueurs which earned over 30,000 engagements.

While historically some consumers may bemoan the retail assault on Christmas a wee bit earlier than they like, this year it seems that consumers just want to look forwards. So help them do that. Help them get excited about the prospect of celebrating early.

How can you replicate this technique?

Whether it's promoting Christmas party bookings, party wear or getting your mince pies in the oven now, there's an appetite for a festive feast this year, that you have the opportunity to take a leading role in.

 

Welcome home

This week's best social media post comes from ADIDAS who went all Mancunian on us to celebrate the homecoming of Cristiano Ronaldo to Manchester United.

One of the biggest talking points of the week was maximised by ADIDAS with a sketch of the squad welcoming back the Portuguese favourite.

 

How can you replicate this technique?

News cycle events like this present many an opportunity for sports brands or businesses local to Manchester to jump on discussion points to grow their own engagement in a relevant and creative way. What national news stories and events are relevant to your customers at a local level? Seek them out and use them.


There are more best social media posts to come throughout the month, so watch this space for great examples of social media mastery with great tips and takeaways to improve your social media results. In the meantime why not use Maybe* to check out the best social media posts near you?

 

Improve your social media with Maybe*

ACT Gold members can benefit from 20% discount and Silver members benefit from 10% discount. Maybe* also hold monthly social media masterclasses on the first Wednesday of every month at 8pm.

Sign up for the master class

Find out more about how Maybe* can benefit your business here.

 

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