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9 May 2024

John Lewis, the UK’s largest department store, will stock the UK’s leading e-bike brand, VOLT from today. The retailer will have four models from VOLT’s award-winning range of...

8 May 2024

Hundreds of independent bike shops around the country got involved with this year’s Local Bike Shop Day, according to organisers, the Association of Cycle Traders

8 May 2024

UK consumer confidence improved by two points in April, new data has shown, as optimism about personal finances for the coming year remained stable.

8 May 2024

More than 400 children and adults have cycled through Brighton and Hove to ask for the streets to be made safe for cycling with a network of separated cycle lanes.

7 May 2024

The Institute for Public Policy Research (IPPR) has criticised the UK government for a “shocking lack of progress in making streets more attractive for walking, wheeling and...

7 May 2024

Cycling enthusiasts in Warrington are to be treated to a new cycle shop opening in the town centre.

7 May 2024

A record number of daily trips were taken on shared bikes in the UK last year, with more people using e-bikes instead of conventional pedal cycles for the first time.

30 Apr 2024

The UK’s estimated 7.6 million cyclists are being urged to get on their bikes on Saturday May 4th and head down to their local independent bike shop, as many prepare special activities to...

23 Apr 2024

This May, join the movement to create safer, more bike-friendly streets with the Bike Month Challenge and #MakeEveryRideCount!

23 Apr 2024

The number of reported e-bike thefts doubled in the space of a year in the UK, with a 103% increase in 2023 compared to 2022, according to a study by Evolve E-bikes. While the...

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Seminar topics announced for Madison's iceBike*

Posted on in Cycles News

A range of industry workshops and seminars will be on offer at this year's iceBike* show.

With talks from Madison's Shimano tech reps, Park Tool's Calvin Jones and Cytech's Jules Thrasher, show visitors will be given an insight into all the latest new technology.

Retailers can also learn from the experts when it comes to growing your business, with talks on topics including Ride it away retail finance, online marketing and visual merchandising.

11.00am Shimano STEPS E8000 - Exploring New Grounds: Peter Treviss and Richard Wilson, Shimano Tech Reps at Madison

11.30am Ride it away accounted for £85m of sales in 2016; learn how to maximise retail finance for your business: Association of Cycle Traders& V12 Retail finance

12.00pm Explaining Best Practice for Disc Brake Set-up on Road Bikes: Calvin Jones, Director of Education at Park tool

1.00pm LUNCH

1.30pm Online Marketing - Making your website work for your shop: Katrina Stanton, Digital Marketing Manager at Animal.

2.00pm E-Bike Maintenance: Julian Thrasher, Cytech Trainer at ATG Training

2.30pm Making Sales Events work as an Independent Retailer: Mark O'Dolan, Managing Director at High Street Mentor

3.00pm Shimano Service Centre - A world of Cycling Knowledge: Rob van der Heijden, SSC Manager at Shimano Europe

3.30pm Visual Merchandising Best Practice for Clothing: Mark O'Dolan, Managing Director at High Street Mentor

Madison's iceBike* will run from Tuesday, February 21st to Wednesday, February 22nd at Arena:MK.

Don't forget to visit the ACT and Cytech at the show! 

For more information or to register for the show, click here.

 

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