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14 Mar 2024

The Association of Cycle Traders has held productive discussions with the Cycle to Work Alliance around the issue of Cycle to Work reform, following the news that more than 650 independent bike...

12 Mar 2024

ACT parent company, Bira – the British Independent Retailers’ Association -  has said that the Chancellor’s decision to reduce national insurance rates could offer a...

11 Mar 2024

The Cycle to Work Alliance and the Association of Cycle Traders have identified common areas of interest around Cycle to Work reform.

11 Mar 2024

Cytech, the internationally recognised training and accreditation scheme for bicycle technicians, has launched a new Facebook group - the Cytech Tech Forum –...

11 Mar 2024

Proposed government changes to regulations and legislation governing EAPCs (Electrically assisted pedal cycles), which could see a doubling in the power of e-bikes to 500W and allowing ebikes to...

8 Mar 2024

Daniel Blackham, editor of industry magazine BikeBiz, has been writing about his experience of completing the Cytech technical one qualification at training provider Spokes People in Milton...

7 Mar 2024

ACT member and Cytech-accredited retailer JE James Cycles – one of the largest independent cycle retailers in Europe – is to open a new 7,874 sq ft store shop in Barnsley town...

6 Mar 2024

Cytech partner Activate Cycle Academy, the largest and most recognised training provider of bike maintenance and technical training courses to the UK’s cycle industry, recently welcomed a...

29 Feb 2024

Retailers looking for a payment solution that facilitates in-person, remote and online payments should look at what’s on offer from ACT partner Global Payments.
 

29 Feb 2024

The ACT is happy to confirm the date for Local Bike Shop Day 2024 as Saturday 4 May, the weekend of the early May Bank Holiday.

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Have you prepared for the implementation of Strong Customer Authentication (SCA)?

Posted on in Business News , Cycles News , Political News

As online and digital payments have continued to grow in popularity over the past few years, unfortunately so does the risk of fraud. SCA intends to combat this risk by providing a more secure trading environment for businesses and their customers.

To do so, a transaction must meet two out of three authentication measures, commonly referred to as multi-factor authentication, from the following categories:

  1. Biometric—such as a fingerprint or voice recognition.
  2. Knowledge—something like a unique passphrase or identification number.
  3. Possess—uses the mobile device registered with the issuing bank or a hardware token.


Businesses attempting to process transactions that have not been successfully authenticated after the enforcement date will start to see declines from issuing banks.

Not only will this negatively impact your customers' experience, it could also drive additional purchase abandonment.

 

SCA preparation checklist

The deadline for enforcement was 14th March, retailers who have not met this deadline can face various fines and penalties. Taking the following steps as soon as possible will help you avoid any negative impacts:

1. Review your approach to payments

SCA covers both customer present and not present payment scenarios. Complete a check of how you're currently accepting payments and through which channels to ensure you're meeting new compliance requirements.

There are a number of scenarios such as Merchant Initiated Transactions (MIT) and Mail Order / Telephone Order (MOTO) which fall out of scope from SCA. Although these do not require SCA, it's important to configure these payment requests correctly to avoid unnecessary declines and mitigate risk fraud.

2. Check your ecommerce implementation

Ecommerce transactions will largely be impacted by SCA. With exponential growth in online payments, especially mobile and app-based transactions, delivering the right authentication experience can deliver strong conversion rates.

For Customer Initiated Transactions (CIT), implement 3DS v2.2 which is the latest version to manage customer authentications as part of your payment journey.

Although 3DS v1 meets the minimum requirements for SCA compliance, 3DS v2.2 provides better user experiences for authentication (especially for mobile commerce), richer data sets for issuers to make an authentication decision and enables the use of exemptions as outlined within the SCA regulations.

These linked together give you the best chance to remove friction from your customers' payment journey and maximise authorisation rates.

3. Check your hardware for face-to-face transactions

You'll need to check if your hardware is up to date.

4. Keep your staff and customers informed

Whether you take payments face to face, over the phone or online, be sure to keep your staff and customers informed of changes to payment regulations.

Most customers are familiar with contactless transactions. Issuers may require chip-and-pin authentication in situations where your customer exceeds a certain number of contactless transactions or reaches a certain spend threshold without prior authentication. This will all be tracked by the cardholder's issuer, so you don't have to make any changes.

It's important to reassure your customer that when chip-and-pin authentication is required for contactless transactions, extra checks are being completed for their protection.

Similarly for ecommerce transactions, flagging authentication requirements reassures customers that extra steps are being taken to protect their online purchase.

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