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8 Apr 2024

A new study has suggested that cities need to take into account the rapid growth and serious potential of electric bikes in moving people.

8 Apr 2024

A new study conducted by the Department of Industrial Engineering, Capital University of Economics and Business, Beijing, says a bike’s cost and the income of the buyer play the biggest...

3 Apr 2024

The Association of Cycle Traders is urging cycle retailers to register their opposition to proposed government changes to e-bike regulations before the consultation closes on April...

2 Apr 2024

Walsall's cycling community has been celebrating a family-owned business which celebrates its 90th anniversary this year.
 

26 Mar 2024

CEO of UK cycle clothing and accessories brand Lusso has said that the takeover of Wiggle by Mike Ashley’s Frasers Group represents an opportunity for small bike businesses to benefit...

25 Mar 2024

A government adviser on cities has urged ministers to make urban areas friendlier for walking and cycling, saying this would boost prosperity, health and personal freedom, and could even help...

25 Mar 2024

The annual e-bike monitor by market research institute GfK has found that the 25-34 age group made up a bigger portion of all e-bike customers in the Netherlands in 2023 compared with 2022,...

25 Mar 2024

When ACT member E-Motion Electric Vehicle Company in Swindon found that its outside wall had been vandalised with graffiti tags, manager Mark Butler decided to tidy it up a bit.
So Mark and...

22 Mar 2024

Rob Brown, co-director of Dalby Forest Cycle Hub, a not-for-profit hire scheme has been nominated for the Tourism Superstar 2024 award, run by VisitEngland.

14 Mar 2024

The Association of Cycle Traders has held productive discussions with the Cycle to Work Alliance around the issue of Cycle to Work reform, following the news that more than 650 independent bike...

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One in three responds to Big Bike Revival to use bike for one in two journeys previously taken by car

Posted on in Business News , Cycles News

Cycling UK says that its Big Bike Revival programme, which encourages people to get unused bikes out of their garages and sheds and start using them for everyday trips, has led to a third of those it has encouraged to cycle more cutting their car journeys by half.

Big Bike logo

According to the charity, four in ten adults throughout the UK own a bike – but only 12% ride a bicycle once a month or more.

It says that in the year to March 2022, its initiative has encouraged more than 80,000 people to either start cycling, or to get back on their bike.

And in a follow-up survey conducted by Cycling UK after three months, 36 per cent of respondents said that they were now using two wheels for trips that they had previously undertaken by car.

The charity says that initiatives such as the Big Bike Revival “are essential to achieving government targets across the UK,” including “doubling cycling journeys in England by 2025, reducing car journeys by 20% in Scotland by 2030, significantly reducing car journeys in Wales by 2040 and for 20% of journeys under one mile to be cycled in Northern Ireland by 2025.”

Sarah Mitchell, CEO of Cycling UK, said: “These dramatic results show the difference it can make when we support people to cycle as a form of transport rather than a sport.

“The programme’s track record of getting people out of cars and onto a bike is a clear sign that people are willing to cycle when it is introduced to them in the right way. I’m especially pleased that the Big Bike Revival has reached people who don’t usually cycle, like women and people from minority ethnic groups.

“The Big Bike Revival is a blueprint of how to get more people in the UK cycling, particularly in harder to reach areas. This is vital as the need for cycling - a cheap and accessible form of transport - will only grow as the cost-of-living crisis deepens,” she added.

Jesse Norman, Minister at the Department for Transport, which has funded the initiative to the tune of £2 million, added: “It’s great news that this programme has transformed travel habits and given thousands of people the confidence to switch to cycling.

“The government has committed £600 million since the start of the pandemic to accelerate the use of active travel. It is a great way to get fit, save money and keep the planet green,” he added.

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