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26 Mar 2025

ACT parent company Bira has said the Chancellor's Spring Statement delivered today has failed to address the "perfect storm" of cost pressures facing independent retailers across the UK,...

25 Mar 2025

ACT parent company Bira has outlined its key priorities ahead of the Chancellor's Spring Budget statement.

24 Mar 2025

Activate Cycle Academy has delivered a five-day bespoke training course to help Metropolitan Police officers to crack down on illegal e-bikes.

21 Mar 2025

UK cycle industry trade bodies the Bicycle Association (BA) and Association of Cycle Traders (ACT) have issued a joint message to cycle retailers who may be considering fitting e-bike conversion...

20 Mar 2025

Businesses and individuals that have signed up to the E-Bike Positive retailer safety pledge are urged by the ACT share pictures of the in-store campaign assets in action with the association.

20 Mar 2025

Cytech, the internationally recognised training and accreditation scheme for bicycle mechanics, have partnered with Bristol-based charity Life Cycle to offer a range of bicycle mechanic...

19 Mar 2025

A lot of cycling retailers would consider managing inventory the most crucial aspect of running a shop, investing significant effort and time into keeping on top of stock. However, high street...

19 Mar 2025

The Office for Product Safety and Standards (OPSS) has translated its e-bike and e-scooter safety guidance videos into multiple languages to improve accessibility for delivery riders and other...

14 Mar 2025

UK governing body British Cycling has announced a four-year strategy to "reinforce Britain’s position as a world-leading cycling nation", including improving access to cycling across the...

12 Mar 2025

Towns and cities across Britain are already seeing a wave of closures as independent businesses shut their doors ahead of April’s triple tax burden, including those in the cycling retail...

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UK cycling governing body launch four-year strategy to provide overall boost to cycling in Britain

Posted on in Business News , Cycles News

UK governing body British Cycling has announced a four-year strategy to "reinforce Britain’s position as a world-leading cycling nation", including improving access to cycling across the country.

British Cycling

The strategy includes the rollout of a new social impact programme to get people into cycling as well as the launch of a new charitable foundation, The BC Foundation, with former Olympic cycling gold medallist Ed Clancy set to become Managing Director.

The programme also aims to break down class barriers to cycling and boost the nation's health and economy, with the Government also offering support to the scheme.

Jon Dutton, British Cycling CEO, said: "Cycling has the power to transform lives, yet too many people face stubborn barriers to getting on a bike. Whether for transport, leisure, or sport, everyone should have the opportunity to ride – regardless of their background or circumstances.

“Right now, our research shows that hundreds of thousands of children who want to ride simply don’t have access – we must change that as part of our wider commitment to breaking down barriers for all. This is about more than sport. It’s about tackling the UK’s health, wealth, and social inequalities head-on, ensuring that cycling is a force for good in every community."

According to British Cycling, the three main aims of the strategy are to support and grow the sport by making cycling more diverse and inclusive; to lead on the world stage by achieving competitive success with integrity; and to drive social impact by using cycling as a catalyst for positive change, tackling inequalities, and promoting healthier lifestyles.

Stephanie Peacock, Minister for Sport, Media, Civil Society and Youth, expressed Government support. She said: "We know that increasing physical activity is one of the most powerful ways to reduce NHS pressures, enhance wellbeing and support our overall health mission. British Cycling’s commitment to making cycling more accessible, particularly for children and disadvantaged communities, will help us towards a healthier and more active Britain."

British Cycling's research highlights that 97% of children from higher socio-economic backgrounds can ride a bike, compared to 89% from lower-income families, leaving nearly 350,000 children without this skill, while two-thirds of children who cannot ride wish to learn, but 41% cite lack of access to a bike as the main barrier. The strategy aims to address these disparities through targeted programmes and partnerships.

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