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1 Dec 2025

As of Thursday 1st January 2026, the E-Bike Positive campaign will fall under the joint guardianship of the Bicycle Association (BA) and the Association of Cycle Traders (ACT).

27 Nov 2025

Cycling charity and ACT member Life Cycle has helped a former prisoner gain key bike mechanic skills to help “break the cycle of reoffending” through a Cytech-accredited training...

26 Nov 2025

The ACT has welcomed the Government's decision not to impose a cap on the cycle to work scheme, calling it "common sense prevailing" after weeks of speculation threatened a vital sales tool for...

25 Nov 2025

Longstanding independent Ipswich bike shop Elmy Cycles has installed brand-new doors and adjusted its layout, thanks to funding from Ipswich Borough Council under the Town Fund Grant Scheme.

24 Nov 2025

More than three-quarters of independent retailers, including some of those in the cycling retail sector, are boycotting Black Friday this year, rejecting pressure...

24 Nov 2025

Belhaven Bikes has announced the winner of its 20th anniversary prize draw, celebrating two decades in business.

21 Nov 2025

 Following numerous requests from members, here is an update on the speculation surrounding possible changes to the Cycle to Work scheme.

18 Nov 2025

Independent retailers are warning that proposed changes to the Cycle to Work scheme risk deepening pressures already felt on the shop floor. Writing on LinkedIn just under a week ago, A&S...

17 Nov 2025

Cycling industry bodies have reacted with alarm to reports that the Government is considering re-introducing a spending cap on Cycle to Work purchases, a proposal expected to be examined as part...

13 Nov 2025

The ACT will exhibit at COREbike for the first time in 2026, further strengthening its presence across the UK cycle industry.

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ACT parent company Bira welcomes Bank of England's latest interest rate cut

Posted on in Business News , Cycles News

ACT parent company Bira has welcomed the Bank of England's decision to reduce interest rates from 4.5% to 4.25%, calling it a "much-needed boost" for the retail sector, including for cycling retailers, during challenging economic times.

Bank of England

Bira believes the reduction will help alleviate some of the financial pressure on retailers who have been grappling with significant cost increases since April.

Andrew Goodacre, CEO of Bira
Andrew Goodacre, CEO of Bira

Andrew Goodacre, CEO of Bira, said: "This latest interest rate cut is the third reduction we've seen in recent months, following cuts in late 2024 and February 2025. For our members, this translates to lower borrowing costs and potentially improved consumer confidence – both essential ingredients for retail recovery.

"Independent retailers know that confident consumers spend more money. With sales needing to increase to keep pace with the significant cost increases faced by the retail sector since April, this decision couldn't have come at a better time.

"This interest rate cut represents a positive step, but we continue to advocate for comprehensive reform of business rates and additional measures to combat retail crime – issues that remain significant concerns for our members."

The announcement comes at a critical time for independent retailers who have faced considerable challenges, including rising operational costs, energy price increases, and the continued impact of inflation on consumer spending. These pressures have been especially felt by sectors such as independent cycle shops, where margins are tight and customer footfall can be highly seasonal.

Bira also highlighted that the interest rate cut, combined with two major trade deals secured by the government, should create a more favourable economic environment for small businesses. The association has consistently campaigned for measures to support high street retailers, who play a vital role in local economies throughout Britain.

Whilst welcoming the rate reduction, Bira emphasised that more work remains to be done to fully revitalise Britain's high streets and ensure the long-term sustainability of independent retail.

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